Breathable Dark Tonal Footwear

New Balance Launches a Stealthy New 90/60 Sneaker Model

Footwear giant New Balance introduces a new tonal iteration of the signature 90/60 sneaker model for the season that gets a colorway that blends together black with Castlerock. The stealthy sneaker is constructed from breathable mesh materials at the base foundation of the shoe.

It is then accented with overlaying details in suede for textural contrast, alternating between the colors of black and Castlerock at the base. Bright red is applied as a pop of color that can be seen on the tongue's branding detail in the form of the badges. At the foundation of the shoe is a sole unit that has a chiseled look for a dynamic look to round it all out.

Image Credit: Asphalt Gold

Breathable Footwear
Opportunity to develop more innovative and breathable materials for footwear construction.
Tonal Colorway
Opportunity to explore new color combinations and develop more tonal footwear designs.
Textural Contrast
Opportunity to experiment and develop new materials for overlaying details in footwear design.

Sectors Adopting This

Footwear Manufacturing
Manufacturers have an opportunity to experiment with new materials and techniques to create innovative footwear designs.
Sportswear
Athletic apparel brands can explore new ways to incorporate tonal footwear into their product lines.
Textile Industry
The textile industry can develop new breathable materials to be used in footwear manufacturing, and create innovative materials for overlaying details in footwear designs.
SCORE
3.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 60%
Activity 41%
Freshness 13%