From Year of the Tiger Kicks to Chinese Lantern Tigers

 - Feb 14, 2010   Updated: Jun 22 2011
The year 2010 is the Year of the Tiger (not be confused with a certain scandalous golf player). Now, how can we celebrate this joyous occasion? How about looking through this cluster about tiger inspirations and innovations?

For this feature, we've focused on this ferocious but majestic animal that is ringing in this Chinese New Year's festivities. They'll have you saying “they're grrreat!” just like Tony the Tiger.

Implications - Innovative developments and scandals are heavily covered throughout the media, and therefore act as great jumping off points for designs. Spoofing a particular event or merely referencing it can be a smart way for businesses to tap into consumer's interests at any particular moment.