With brand-new products like limited-ingredient dog stews and sorghum-based dog treats making their debut, the September 2023 pet trends reveal that pet nutrition is top of mind among consumers.
Likely fuelled by a shift towards more simple ingredient lists in human food, Natural Balance Pet Foods has just unveiled its Limited Ingredient Stews for Dogs – just the latest in its lineup of simple ingredient pet foods. These stews are made with nothing more than veggies and proteins, and contain no fillers, artificial colors, and flavors.
And as the 2023 September pet trends demonstrate, buzzy ingredients are also popular additions to pet foods these days. For instance, Mr Bug has unveiled an all-new Superfood Shaker that can be used as a nutritious meal topper for dog food. Even more innovative, CULT Food Science Corp has just debuted Marina Cat, which is a hybrid cell-cultivated pet food brand for cats.
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
