The COVID-19 pandemic has forced brands and institutions to reconsider the delivery of products and services—even spaces of worship have had to shift to enable the safety of their audiences and the emergence of virtual church services is an interesting example of this.
The Metropolitan Bible Church in Ottawa, Canada quickly pivoted to online streaming to accommodate and better support their community. This is extremely important as the COVID-19 pandemic has made life difficult for many. The Sunday service, for example, is streamed at 9 AM and 11 AM every Sunday morning and individuals can choose to watch it on YouTube where one can access older Virtual Church service broadcast or on the church's webpage. One needs to register for those.
Virtual Church Services
The Metropolitan Bible Church Offers Live Services on YouTube
Trend Themes
1. Virtual Church Services - With the continuing COVID-19 pandemic, there will be an increase in demand for virtual church services around the world.
2. Online Religious Community - The rise in virtual church services will lead to the development of a strong online religious community.
3. Faith-based E-learning - As virtual church services gain popularity, faith-based e-learning will become more prominent as well.
Industry Implications
1. Religious Institutions - Religious institutions are likely to invest in technology that makes virtual church services possible.
2. Streaming Platforms - With an increase in demand for virtual church services, platforms that offer streaming services will benefit greatly.
3. E-learning Platforms - E-learning platforms will experience increased demand as virtual church services pave the way for faith-based online education.