Crate & Barrel tap Molly Baz to join the brand in creating a new collection, resulting in a large 58-piece range of kitchen items. The chef and cookbook author highlights curves and bright tones with pieces that are ready for cooking, serving, and storing in the kitchen. All of these are go-to tools in the chef's own kitchen, designed to her standards using FSC®-certified materials.
Molly talks about the new collection with Design Milk, stating that "This collection was created and designed with the home cook in mind. I felt very strongly about that – it can and should serve any and all types of home cooks. The line features a whole range that makes stepping into the kitchen a joy rather than a chore. I wanted to bring good design, and a bit of playfulness and color, to all elements of the cooking, wine-ing, and dining processes, with the ultimate goal of making every bit of it just a little less stressful, and a lot more fun."
Colorful Chef-Designed Kitchen Collection
Molly Baz Joins Crate & Barrel on a New Collection
Trend Themes
1. Home Chef Kitchen Collection - Creating colorful, functional and comfortable kitchen essentials for home chefs
2. Sustainable Kitchenware Collection - Designing eco-friendly kitchen tools and products using environmentally safe materials
3. Personalized Kitchenware Collection - Creating a unique and personalized kitchen collection based on the individual's cooking needs and preferences
Industry Implications
1. Home Goods Retail Industry - Developing a new line of chef-designed, vibrant and functional kitchen essentials exclusive to home goods retailers
2. Sustainable Kitchenware Manufacturing Industry - Manufacturing eco-friendly kitchenware collection materials such as bamboo, silicone and stainless steel
3. Custom Kitchenware Manufacturing Industry - Offering personalized kitchens on demand using advanced customization technology and 3D printing