Vibrant Dynamic Spring Fashion

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Mackintosh Unveils an Expansive Capsule for the SS23 Season

Glasglow-based fashion imprint Mackintosh unveils a look at its new collection designed for the Spring/Summer 2023 season. It is made up of a dynamic range of aesthetics that prepare for the warmer times of the year, led by clean-cut tailoring. The capsule is defined by its bright tonal palette as the main inspiration with hues of yellow, green, and blue at the forefront of the seasonal looks.

Additionally, there is also the application of animal prints seen throughout the capsule as well, standing out on the brand's new trench coat silhouette. Some of the outerwear pieces are made with performance materials such as ripstop nylon paired with finished that are meant to repel water and drawstring hoods for more functional elements.
Trend Themes
1. Dynamic Spring Fashion - Opportunity for incorporating bold colors and unique patterns into fashion design for the Spring/Summer season.
2. Clean-cut Tailoring - Potential for refining and modernizing traditional tailoring techniques to create sleek and stylish garments.
3. Performance Outerwear - Possibility to integrate high-performance materials and functional features into outerwear for added practicality and versatility.
Industry Implications
1. Fashion - Fashion brands can explore innovative approaches to create vibrant and dynamic collections for the Spring/Summer season.
2. Textile Manufacturing - Opportunity for developing new fabrics and techniques that combine performance and aesthetics for functional outerwear.
3. Retail - Retailers can capitalize on the demand for stylish and functional Spring/Summer fashion by curating collections that explore clean-cut tailoring and vibrant colors.

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