Leading dating app Tinder has announced the launch of a new 'Blind Date' feature, which will be added to its steadily-growing suite of Fast Chat options -- features on the app that require users to chat with one another before revealing their identities and photos.
With 'Blind Date,' users will be asked to answer a series of icebreaker questions. Based on their answers they will be paired with others who share common responses. From there, users will enter into timed chats, where they will only be shown their match's answers to the icebreaker questions. Following their brief chat, users will then have the option to like the other's profile.
"There’s something really special about letting conversation introduce someone’s personality, without the preconceptions that can be made from photos. The new Blind Date experience brings a surprisingly fun, banter-based way to interact and create connections that’s all new to Tinder," said Kyle Miller, VP of Product Innovation at Tinder.
Blind Date App Features
Tinder's New 'Blind Date' Feature Matches Users Following a Questionnaire
Trend Themes
1. Icebreaker Questionnaires - Opportunity for dating apps to introduce feature that matches users based on their answers to a series of icebreaker questions
2. Fast Chat Options - Feature that requires users to chat with each other before revealing photos and identities can be expanded into more industries with chat features
3. Personality-based Matches - Potential for industries to offer matchmaking services based on personality and conversation instead of just photos and interests
Industry Implications
1. Dating Apps - Blind date features can be introduced to dating apps to match users based on personality rather than appearances
2. Social Media Platforms - Fast chat options can be expanded and offered in other social media platforms for more meaningful conversation-based interactions
3. Job Search Websites - Personality-based match-making can be implemented in job search websites to connect job seekers with employers that align with their values and personality