Nike has showcased a new iteration of its iconic 'Dunk Low' silhouette, this time the shoe comes adorned in a 'Banana colorway.' In staying true to the fruit that inspired it, the Dunk Low Banana has a creamy-yellow base that spans the eyestay, toe vamp, midsole, and most of the upper. Overlayed on top of this creamy yellow is a bold yeller leather strap and Nike Swoosh logo. The creamy yellow base with the bold yellow overlay results in the shoe resembling a slightly peeled banana.
To complete the shoe's banana-inspired colorway, the heel of the shoe features a small, dark brown lip that is reminiscent of the top of a banana peel. Lastly, Nike even placed a small sticker of a banana on the upper of the shoe. This small sticker pays homage to the small product sticker available on numerous banana products in grocery stores.
Fruit-Inspired Sneakers
Nike Showcased the 'Banana' Colorway for its Dunk Low Silhouette
Trend Themes
1. Fruit-inspired Footwear - Creating footwear inspired by fruits could be a disruptive innovation opportunity for footwear companies.
2. Colorway Inspired Products - Developing products that are inspired by specific colorways can be a fresh way for companies to add creativity to their designs.
3. Nostalgic Design Elements - Using design elements that are reminiscent of a particular time or era can be an opportunity for companies to tap into consumers' nostalgia and sentimentality.
Industry Implications
1. Footwear - Footwear companies can take inspiration from fruits and create unique designs to differentiate themselves in a competitive market.
2. Fashion - Fashion companies can explore the trend of incorporating colorway inspired products to add a unique touch to their collections.
3. Grocery Retail - Grocery retailers can collaborate with fashion or footwear companies to create unique and playful designs that incorporate fruit-inspired elements.