If this pop culture beer branding is any indication, today's top trends signal a high interest in all things booze related.
For example, drink creator Clint Slowick put together a variety of cocktails all inspired by the legendary Halo gaming series. While it's not recommended this is drunk while playing the game, it can be used to cleanse the pallet after beating one's opponent.
Other top hits of the day include fashion editorials inspired by the 1960s hippie movement, as well as leggings with a futuristic feel. Designers are looking both to the past and coming times for sources of inspiration.
For companies and individuals interested in how these trends can be harnessed to help inspire new ideas, Trend Hunter's 2013 Trend Reports analyze innovations in greater detail.
Top 20 Trends of the Day
From Pop Culture Beer Branding to Legendary Video Game Booze:
Jamie Danielle Munro — Feb 25, 2013 — Fashion
20
Eccentric Floral Headbands
The Fumbilina Bespoke Floral Headbands are Fun and Whimsical
19
Edgy Pale Hued Editorials
Pastel Pain Presents a Pastel Colored Fashion Photo Shoot
18
Animated Celebrity Makeovers
Celebrities Get Run Through the iMadeFace App for a Cartoon Makeover
17
Chromatic Cityscape Posters
'Shapes of Cities' by Yoni Alter Features City Skylines to Scale
16
Pinata Car Crash Commercials
This Milk Commercial Creates a Fantastical Dream
15
Tantalizing Body Closeups
Serrah Russell Body Part Photos Create Human Landscapes
14
Eco-Friendly Parking Protectors
The V-Tent Car Shelter Protects Your Car as It Charges
13
Paint-Speckled Sneakers
The Nike WMNS Roshe Run Features a Busy Design for Busy Women
12
Sci-Fi Printed Leggings
These Screen Printed Leggings are Made for Fans of the Supernatural
11
Pop Culture Beer Branding
These Cool Beer Bottles are from Swedens Church of the Atom
10
Balancing Umbrella-Style Stools
The Chiks Seat is as Compact a Chair as You'll Ever See
9
3D-Printed Weaponry
Nanoscribe's 3D Printer Makes Objects Smaller Than a Grain of Sand
8
Holistic Life-Enhancing Apps
Life Coach App Mindbloom is the Virtual Genie in Your Smartphone
7
Paper Thin Cellular Cases
The Peel Super Thin iPhone Case is Lightweight and Well Protected
6
Cheque Depositing Mobile Banks
The GoBank Platform Eliminates All Traditional Banking Practices
5
Extremely Confined Abode Portraits
These Cramped Apartments Were Taken to Expose a Housing Crisis
4
Super Adhesive Smartphone Skins
These iPhone Skins from Salutoo Stick to Any Surface
3
Legendary Video Game Booze
Clint Slowick Has Concocted a Variety of Halo Inspired Drinks
2
Illegible Graffiti Sneakers
The HUF Mateo Features a New Design by Eric Haze
1
Hyperactive GPS-Aided Novels
If You Are Reading The Silent History, You'd Better Be Ready to Roadt
Related Ideas
Music Festival-Inspired Alcohol Bottles
Tomorrowland x Absolut Launch Limited-Edition Bottles
Beer-Infused Soup Lines
Campbell’s Chunky x Pabst Blue Ribbon Serve Up a Bold Soup Collaboration
Unconventionally Categorized Drinks
Smirnoff ICE Drops a Global Campaign to Celebrate 25 Years
Anti-AI Beer Billboards
Heineken's Latest Ads Poke Fun at AI Friendship Devices
Dating Profile Billboards
Simply Spiked BOLD Moves Tackles Dating App Fatigue
Summer Soda Brand Campaigns
Sprite 'Turns Up the Refreshment' With its Immersive Campaign
Bizarre Influencer-Supported Beer Campaigns
Miller Lite Debuts Miller Tea Time with Livvy Dunne
Wellness Swap Pop-Ups
Bragg's Trendy Trade-In Helped People Exchange Fads for ACV
Festival-Inspired Luxury Fashion Campaigns
Burberry Celebrates the Energy of British Music Culture
Star-Backed Alcohol Campaigns
This Dom Pérignon Campaign Unites Creators in an Artistic Tribute
Cleverly Branded Energy Drinks
Fire Brands Targets Gen Z with Playboy Energy Drink
High-ABV Sporty Cocktails
BuzzBallz's SoccerBallz Celebrate Countries Playing in the World Cup
Boozy Boba Pearls
Alcoholic Popping Boba is Pre-Portioned and Specially Crafted for Cocktails
Group Chat Meetups
Heineken's Group Chat Bar Experience Unites People in Person
Festival Vodka Brand Activations
Absolut Launched Its Heat Haus & New RTD Line at Coachella 2026
Event-Inspired Luxury Spirits
Clase Azul Releases a World Cup-Themed Collectible Tequila
Entertainment-Driven Distilleries
Ole Smoky and Yee-Haw create immersive brewery venues
Iconic Monster Apparel Capsules
Pabst Blue Ribbon x Godzilla Extend Their Exclusive Collaboration
Authentic Connection Campaigns
Heineken's Hijack Socialization Encourages Out-of-Home Gatherings
Game-Honoring Energy Drink Branding
The Red Bull Tetris Can Celebrates the Game's 40th Anniversary
Vintage Streetwear Pop-ups
Kronenbourg 1664 Launched a Three-Day Immersive Fashion Experience
Soda-Inspired Hair Accessories
Diet Coke by Framar Shares Limited Tools and Style Statements
Intimate Alcohol-Free Campaigns
CleanCo and Lovehoney Joined Forces for Anything But Dry January
Next-Gen Jelly Bean Campaigns
Jelly Belly Bean Appétit Entices a New Generation of Fans
Beaded Beverage Carriers
Six Specialty Drinks are Coming to McDonald's This Spring
Beer Brand Nature Campaigns
Corona Launched Its Living Is Calling With a Tripadvisor Partnership
Nostalgic Soda-Brand Streetwear
Market Studios x Mountain Dew Drop an Exclusive Streetwear Launch
Video Game-Themed Beverages
Candy Can and Bandai Namco Entertainment Partner on Exclusive Collab
Smart Beer Bands
Heineken's The Clinker Celebrates Music as a Shared Language
THC-Infused Beverage Lines
Gigli Has Emerged as a Disruptive Force in the Cannabis Beverage Market
Limited-Edition Glass Bottles
Topo Chico Celebrates its 130th Anniversary with a Vintage Design
Limited-Edition Chocolate Launches
Hershey’s Debuts Winter Games Tie-In On TikTok Shop
Branded Apparel Vodka Campaigns
Smirnoff Partners with Aleali May for We Do Game Days
Minimalist Co-Branded Mobile Devices
Heineken and Bodega Introduced the Boring Phone
Friendly Fandom Campaigns
Heineken Kicked Off Fans Have More Friends with a Fun Social Experiment
Takeout-Style Serum Sets
Glow Hub’s Skin Sips to Go are Packaged Like Cups in a Carrier
Cross-Industry Insight Networks
The Think Party Explores the Future of Socialization
Collaborative Work Boots
Timberland PRO x Pabst Blue Ribbon Partner for a New Workwear Collab
Festive Tonic-Crafted Mocktails
Hiyo Spotlights Two Fruity Mocktails for Winter
Celebrity-Backed Non-Alcoholic Beer Brands
Go Brewing Taps Actor and Spokesman Frank Zito
Celebratory Sparkling Beverages
Welch’s Launches Patriotic Limited-Edition Summer Drinks
Non-Alcoholic Beer Expansions
Eastern Market Brewing Co. Will Focus on the Non-Alcoholic Segment
Margarita-Flavored Alcohol Beverage Expansions
Topo Chico Hard Celebrates National Margarita Day
Soccer-Centric Soda Spots
Pepsi's 'Refresh the Game' Campaign Brings Soccer Icons Together
Inaugural Zero-Proof Awards
Bottle Raiders Has Established the Inaugural Zero Proof Choice Awards
Soda Mocktail Sports Drinks
A Fizzy Drink Inspired Gatorade to Perfect Paige’s Favorite Flavor
Gen Z-Targeted Wine Campaigns
The I heart kinda Summer Campaign is Launching Soon
NFT-Tied Energy Drinks
'NFT Energy' Empowers Brands Through Collaborative NFT Ventures
K-Pop Brand Ambassadorships
Asahi Super Dry Unveiled a Unified Campaign Featuring BLACKPINK
Women-Targeting Low-Alcohol Beers
Beer Girl Brewing Company is Rapidly Expanding Its Operations
Gen Z Soda Campaigns
Enjoy the Moment with a Coca‑Cola Targets a Generation That Wants to Unplug
Americana Beer Cans
Budweiser Introduces its 'Made of America' Campaign with a Heritage Can Series
Beer Relaunches
Real American Beer Unveils a Refreshed Identity and Partnerships
Sweet Shop-Inspired Cocktails
These BrewDog Canned Cocktails Come in Two Nostalgic Varieties
Whiskey Sour-Inspired Ales
Tip Top Co-Created a Sessionable Sour Influenced by the Whiskey Sour
Non-Alcoholic Spirit Campaigns
Seedlip Celebrates 10 Years with 'Yeah, It’s a Drink'
Strategic Craft Beer Acquisitions
Tilray Brands Acquires BrewDog Global Assets
Emotional Introspection Drinking Experiences
Suntory's Glass and Words Bar Concept is Novel
Movie Night Beverages
DRIPS by PEPSI® Arrives at Regal Theatres Across the U.S.
Casual Cannabis-Infused Beverage Campaigns
Triple Debuts Its Laid-Back 'Turfing' Campaign
Comprehensive Fast Food Reports
Yum! Brands, Inc. Explores Food Trends Influencing the Industry
Gamified Sports Rewards
Mountain Dew Links MLB Home Runs to Real-Time Free Drink Rewards
Extra-Vibrant Soda Packs
Poppi's VIBES Party Pack Gives Favorite Flavors a Limited-Edition Look
Musician-Led Beverage Campaigns
poppi Tapped Charli xcx and Rachel Sennott for the Super Bowl
Lager Popsicle Initiatives
Beer is Art Taps the Lager Popsicle Concept in Its Campaign
Women-Focused Beer Expansions
Hurray's GIRL BEER Receives Funding for Expansion
Social Media-Inspired Waters
6 7 Water is Exclusively Available on Gopuff
Beer Fashion Collections
JW Anderson x Guinness Capsule Collection Marks St Patrick’s Day
Beer Brand Artist Refreshes
Terrapin Beer Co. Refreshes Packaging With Artist Collaborations
Film-Inspired Cocktail Campaigns
Ketel One Vodka Collaborates with Patrick Schwarzenegger
Pop Culture Beverage Collaborations
Jones Soda Expands Fallout-Themed Sunset Sarsaparilla
Beverage Fashion Collaborations
Malibu and Anya Hindmarch Launch Beverage-Inspired Capsule
Athlete-Backed Beverage Campaigns
PepsiCo and NFL Players Debut 'Tailgate Crashers'
Zero-Proof Festival Experiences
The Drinks with Benefits Festival Signals the Growth of the Market
Blue-Hued Sci-Fi Seltzers
Everywhere Beer Co Banantha Milk is a Tatooine-Style Seltzer
Relaxing Martini-Inspired Campaigns
Ketel One Vodka Debuts 'The Spirit Advisor's Day Off'
Nostalgic Candy Beverages
Candy Can and Bubblicious Launch a Bubble Gum-Flavored Soda
Gen Z-Focued Water Bottles
bubba® Redesigns Its Brand Image and Delivers Colorful Water Bottles
Nostalgic Beverage Lineups
Dutch Bros Debuts Three Beverages to Impart a Sense of Nostalgia
Football-Focused Sofa Campaigns
Pepsi Presents the Refresh the Game Campaign with Icons
Moderate Drinking Campaigns
Athletic Brewing Company's Athletic January Celebrates Mindfulness
Rapper-Branded Hemp-Based Beverages
Snoop Dogg Expands Availability of Do It Fluid & Doggy Spritz
Retro Sports Drink Revivals
Gatorade partners with Stranger Things to relaunch its 1987 campaign
Roblox Popularity Trackers
Rotrends Shows What’s Popular on Roblox and Why
Colleague-Connecting Pubs
The Office by Heineken Celebrates the Best Part of Work Culture
Nostalgic Brand Ambassador Revivals
Dos Equis Reintroduces the Most Interesting Man in the World
Gamer-Themed Soda Branding
Fanta and Xbox Partnered for Limited-Edition Pack Designs
Boba Cocktail Kits
The Blue Lagoon Cocktail Popping Boba Kit Features Gin Popping Pearls
Whimsically Festive Menus
Betty Buzz/Betty Booze & Serendipity3 Debut Limited-Edition Holiday Menu
French Beer Marketing Campaigns
1664 Features Robert Pattinson in Its New Acting-Inspired Campaign
Activity Gear Billboards
Ocean Spray's Reclaim Happy Hour Activation Got Australians Up & Moving
NBA-Honoring Alcohol Bottles
Victor Solomon X Michelob ULTRA Unveil a Trophy-Inspired Beer Design
Cosmo-Inspired Beers
Tip Top Proper Cocktails & Holy City Brewing Collabed on CosmoALE
Illusory Ice Cream Pop-Ups
Häagen-Dazs Celebrated St. Patrick's Day with an O'Häagen's
Empowering Soccer-Themed Cultural Campaigns
LOTTO Launches the Legends Begin with LOTTO Campaign
Halloween-Themed Drink Carriers
The Target x Stanley Halloween Range is Darkly Stylish
Low-Calorie THC-Infused Sodas
Dynamic Jane's Diet Root Beer THC Drink Speaks to Female Consumers
Health-Boosted Candies
Baby Bottle Pop's Adulthood Survival Collection Recognizes Popular Callouts
Halloween Season Cider Campaigns
The Strongbow Spine-Chilling Refreshment Campaign is Playful
Kava-Infused Seltzers
Dialed Moods Taps the Functional Beverage Trend with Euphoric Seltzers
Thirst-Focused Innovative Summer Activations
Mountain Dew Launched 'Thirst Guards' Campaigns
Mocktail-Inspired Energy Drinks
Bloom Nutrition Made a Shirley Temple Sparkling Energy Beverage
Celebrity-Backed RTD Campaigns
Minute Maid Spiked Partners with Action Bronson
Summer BBQ-Themed Collaborations
Duluth Trading Company Partners with Old Milwaukee Eer
Exciting Musician-Inspired Beer Activations
Outlaw Light Beer Debuts HARDY-Branded Can
Artistic Beer Packaging
Empyrean Brewing Co. Redesigns Its Core Legends Lineup
Bright Brand Identity Updates
Big Hug Becomes a Purpose-Driven Brand with Bold Rebrand by JDO
Limited-Edition Beer Campaigns
San Miguel launches a Limited-Edition Beer Campaign for Summer
Game-Inspired Energy Drink Campaigns
Monster Energy Piggybacks on the New Call of Duty Release
Wrestling-Themed Co-Branded Alcoholic Beverages
WWE and Seagram's Escapes Spiked Partner
Presence-Boosting Bar Campaigns
'She's Got a Tab' Revives the SVEDKA Robot & Real-Life Connection
Craft Beer Brand Redesigns
Goose Island Relaunches the 312 Beer with Chicago-Focused Branding
Football-Themed Beverage Collaborations
Igloo and NFL Debut Team-Branded Coolers and Drinkware
Non-Alcoholic Craft Beer Partnerships
Momentum Brewery Partners with Liquid Opportunities
Sports-Themed Beer Campaigns
This BrewDog Promotion Offers the Chance at a Year of Free Beer
Social Persona-Liked Whisky Cocktails
Grant’s Whisky is Being Cheeky for the Holidays
TV Personality-Supported Beverage Campaigns
Lucky Energy Drink Taps Brittany Cartwright
Sports-Inspired Beverage Collaborations
Kung Fu Tea and Red Bull Launch Soccer-Themed Bubble Tea
Collaborative Seasonal Drinking Campaigns
Fat Tuesday and 818 Tequila are Ready for the Summer
Women-Targeted Wellness Movements
Her Sovereignty Project Promotes an Alcohol-Free Lifestyle
Community-Centered Rooftop Events
Heineken's Rooftop Revival Turned Building Tops into Social Hubs
Nostalgic Console-Joint Fashion
BEAMS and PlayStation Drop Retro Hoodies and Crewnecks This Season
Celeb-Packed Humorous Beer Campaigns
Bud Light's Keg Commercial is Airing for Super Bowl LX
Folklore-Inspired Spirit Branding
The Bathtub Gin x Tart London Limited Edition is Whimsical
Mid-Strength Marketing Pushes
6Percent, Small Beer And Quarter Proof Launch Mid-Strength March
Fandom Culture-Inspired Vodkas
Atlanta Distillery Partners with Dragon Con for an Exclusive Vodka
90s Rock Band Beers
These New Signature Brew Beers Celebrate Oasis
Show-Inspired Alcohol Campaigns
Blake Lively X Dorota Reunite to Star in 'Sharing Good Tea' Spot
Generational Wellness Campaigns
Sports Research Evolved Its Marketing into a Cultural Movement
Timely Actor-Backed Beer Campaigns
Miller Lite Debuts 'Legendary Moments Start with a Lite'
Digital Mixology Guides
Sips Elevates Cocktail Crafting With Recipes, Guidance, And Customization
Spanish-Style Micropubs
Licor 43's Tiny Taberna Serves the Viral Baby Beer Shot
Tattoo-Covered Beer Packaging
The 2025 8.6 Tattoo Limited Edition Can Has Artwork by Dodie
Consumer Brand Launches
Labor Smart Announced Culturally-Driven Product Collaborations
Winning Comment Campaigns
Dos Equis Invites Fans to Submit Legend Lines to Appear in a Commercial
Refreshing Spirits Campaigns
Refresh Your Season Invites Fans to Make Jim Beam & Lemonade
Minimalist Beer-Eau Labels
Genys Beershine Design Launched By Bold Brands Agency
Celebrity-Backed Non-Alcoholic Beers
BERO Expanded Its Retail Push Into Walmart, Kroger And Publix
Artisanal Brewing-Inspired Cocktails
Tip Top Proper Cocktails Continues Its Kindred Spirits Series
Refreshed Cocktail Menu Variants
Be At One Introduced a Trial-Tested Menu Update