From beer anti-fakeness ads to spring-inspired easter market ads, the May 2022 video ads focus on authenticity and the arrival of spring.
One notable example from the May 2022 video ads list comes from Baby Dove. The brand recently launched the #OneRealPressure campaign to empower mothers this Mother's Day by driving awareness and inspiring conversation about postpartum journeys. "One Real Pressure" is the campaign's first video, which sheds light on aspects of motherhood that are often overlooked. This campaign aims to de-stigmatize postpartum struggles.
Another intriguing video ad launched in May comes from Heineken. The brand partnered with Thierry Henry and Alex Scott for a commercial to end gender bias in sports. The commercial shows Arsenal highlights being watched on his couch by Thierry Henry, one of the greatest strikers in history. However, the commercial reveals that Arsenal women's soccer player Alex Scott has been the player they have been cheering on the whole time.
Top 30 Video Ads in May
From Beer Anti-Fakeness Ads to Spring-Inspired Easter Market Ads:
Grace Mahas — May 10, 2022 — Marketing
29
Pro-Dairy Campaigns
Arla Launched the 'Don't Cancel the Cow' Campaign to Promote Dairy Drinking
28
Encouraging CPG Campaigns
Essentia Water's 'Stop for Nothing Campaign' Elevates its Consumers
27
Wine-Backed Self-Confidence Campaigns
Bodacious Wine and Shiseido Launched a New Initiative
26
Hyper-Local Delivery Apps
London-Based Delivery App Gorillas Debuted a New Commercial
25
Designer Art Exhibitions
Joshua Vides Announced 'Commercial Break' with Associated Merchandise
24
Apple-Flavored Sparkling Waters
bubly Debuted applebubly, its Second Limited-Time Flavor in Canada
23
Empowering Postpartum Campaigns
Baby Dove Launches the #OneRealPressure Campaign
22
Celebrity-Designed EVs
Will.i.am Partnered with AMG as a Brand Ambassador and EV Designer
21
Refreshed Bagel Companies
Lender's Bagels Debuted New Products, Branding, and Campaigns
20
Beer Anti-Fakeness Ads
Heineken Targets Gen-Z by Challenging ‘Fakeness’ in its New Campaign
19
New Streaming Service Formats
Streaming Services Have Announced Virtual Product Placement Ads
18
Plant-Based Chicken Nuggets
Burger King Dropped a Commercial for Its Plant-Based Chicken Nuggets
17
Empowering Skincare Campaigns
This Dove Campaign Demonstrates the Effects of Toxic Beauty Advice
16
All-Electric Commercial Vans
The Ford E-Transit Custom Offers Up to 236-Miles of Range
15
Nostalgic Gaming Snacks
Pringles Has Launched a New Ad Campaign Geared at Gamers
14
Lifestyle Guru Sneaker Partnerships
This Skechers x Martha Stewart Ad Follows a Day on the Farm
13
Athlete-Starring Film Ads
Scottie Barnes Stars in a Jurassic Park-Themed Commercial
12
Lost Package Preventing Technology
What3words Solves Parcels Being Delivered to Wrong Address
11
Energy-Saving Beer Campaigns
Heineken's 'Ad That Saves Energy' Conserves the Energy of a City
10
Inclusive Skincare Brands
Vaseline Has Announced an Online Database for People of Color
9
Collectible Talent Show NFTs
American Idol is Launching a Set of Collectible Contestant NFTs
8
Superhero-Inspired LEGO Sets
Marvel Reveal's Superhero-Inspired LEGO Sets
7
Blood Orange Cider Campaigns
Thatchers Launches Major Marketing Push for New Blood Orange Flavor
6
Free-Spirited Rum Commercials
Malibu Recently Dropped a Summer-Themed Campaign
5
Superhero-Inspired Fast Food Menus
McDonald's Unveiled the Shin Ultraman Menu in Japan
4
Japanese Electric Sports Cars
Honda Unveiled Two Electric Sports Cars in a Teaser Video
3
African American-Inspired Auto Campaigns
Ford Launches Its New 'What in the Frunk' Commercial
2
Harmful Ad-Removing Filters
Google Added a Sensitive Ad Category Section for Filtering Content
1
Spring-Inspired Easter Market Ads
The TDP Debuts a New Easter Ad for Fresh Thyme Market
Related Ideas
Fabulous Fashion Ad Campaigns
The Balmain Spring 2024 Ad Campaign Features Gisele Bündchen
AI-Generative Chocolate Campaigns
KitKat Takes a Break and Taps Marketing Advice from AI
AI-Driven Dreamy Fashion Campaigns
ETRO's Spring 2024 Ad Campaign Uses Artificial Intelligence
Anti-Consumption Natural Ads
The 'Girls Just Wanna Grow Plants' Ad Aims to Reducing Consumption
Celebrity-Fronted High-Fashion Campaigns
Versace's 2024 Icons Campaign Embodies the Brand's Ethos
AI-Generated Fashion Campaigns
Casablanca Spring/Summer 2023 Conveys a Hopeful Future
Ingenious De-Influencing Ads
Cuyana's De-Influencing April Fool's Campaign Highlights Greenwashing
Beer-Pouring Party Billboards
JUBEL Made a Billboard That Pours Pints Invites People in to Party
Non-AI Beauty Campaigns
The Code by Dove Fights Beauty Standards Manufactured by AI
AI-Created Natural Beers
AB InBev Launches an AI Beer Named 'Beck’s Autonomous'
Parenthood Beer Campaigns
Coors Light Celebrates Parents with 'Cheers to Parenthood' Campaign
Empowering Body-Confidence Sports Ads
Dove's 2024 Super Bowl Ad Will Inspire Young Girls
Age-Appropriate Skincare Campaigns
Dove's #TheFaceof10 Addresses Unsafe Gen Alpha Skincare
Sporty Fashion Spring Campaigns
adidas Originals Introduces the 1000 Back Campaign
Pop Art Beer Branding
Budweiser and Sir Peter Blake Collaborated on a New Can
Employee Fragrance Campaigns
Lidl's Fragrance Campaign Features Local Talent with Celebrity Names
Inspiring Leftover Ads
Hellmann's Mayo Cat Super Bowl Ad Uses Mayonnaise to Fight Food Waste
Cinematic New Year Campaigns
Prada Releases Its High-Fashion Campaign for Chinese New Year
Moderate Drinking Campaigns
The Magic of Moderate Drinking Encourages Responsible Consumption
Fast Food-Inspired Beachy Campaigns
Leo Burnett Italia Unveils a New Summery McDonald's Campaign
Candid Furniture Campaigns
Life is Not an IKEA Catalog Shows a Different Side of Home Products
Curious Whiskey Campaigns
Four Roses' Don't Mention It Campaign Targets Younger Whiskey Drinkers
Fake Ketchup Campaigns
This Heinz Campaign Exposes "Ketchup Fraud"
Authenticity-Emphasizing Beer Campaigns
Firestone Walker Brewing Company Launches This is 805 Beer
Convention-Challenging AC Campaigns
Samsung's WindFree Ad Stars a Savvy Grandma-Fluencer
Anti-Filter Beauty Campaigns
Dove is Inviting Social Media Users to Fight Digital Distortion
Gen Alpha Marketing Campaigns
Claire's is Targeting TikTok Growth for its Latest Ads Spending
Craveable Soda Packaging
Sprite is Reviving Its Obey Your Thirst Campaign for a New Generation
AI-Created Burger Ads
Burger King Had ChatGPT Generate a Poster to Clap Back at a Competitor
AI Travel Campaigns
Away's Extraordinary Is Out There Uses AI to Show Real-World Destinations
Architecture-Inspired QSR Ads
This New McDonald’s Campaign Encourages Eating at Home
AI-Generated Fatherhood Campaigns
The Glenlivet's Father's Day Campaign Features an AI Script
Adult Content-Themed Beers
Lauren Beers Debuts 'OnlyCans' to Promote Her Pub to Local Customers
Connected Gamer Campaigns
Heineken's Just Another Night Out Shatters Anti-Social Stereotypes
Mental Health-Protective Films
Dove's Cost of Beauty: A Dove Film Protects Teen's Mental Health
Collaboration Mother's Day Campaigns
Jergens Skincare Partnered with Nicole Ari Parker and More
Sensorial Beer Campaigns
Feel the Alps Captures the Essence of Edelweiss
Empowering Clean Beauty Campaigns
Babe Original Celebrates Individuality with 'Originally You'
Gen Z Fragrance Campaigns
Axe's Fine Fragrance Collection Campaign Stars Lil Baby
Mixed-Reality Cola Billboards
This 3D Coca-Cola Billboard Dispenses Real, Cold Drinks
AR Sampling Advertisements
The #TakeATaste Campaign Shares Free Coca-Cola Zero Sugar Bottles
Channel-Switching Commercials
This Tubi Super Bowl Ad Tricked Millions of Sports Viewers
Smart Shopping Cart Ads
Instacart Unveiled Ads for Its AI-Powered Caper Carts
Cartoon Underdog Soda Campaigns
Tractor Beverage Company Launches a Moving New Campaign
Hispanic Hair Care Campaigns
Acast and Henkel Fostered Positive Conversations in a New Campaign
Recycled Beer Bottle Ads
Corona's Campaigns Encourage Consumers to Recycle Empty Packaging
Creative-Focused Sportswear Campaigns
adidas Celebrates Creativity with Ama Qamata and Dee Koala
Smile-Reflecting Toothpaste Campaigns
Colgate & Oglivy Create the #FreeYourSmile campaign
Youth-Targeted Water Ads
Wyler's Light Launches Vibrant Campaign to Add Flavor to Plain Water
Short-Form Soap Operas
Unilever and TikTok Created a Content Series to Target #CleanTok
Inclusive Hair-Styling Campaigns
Dove's #MyHairAMiModo Campaign Supports Cultural Latina Hair
Supersized Delivery Sweepstakes
DoorDash's Big Game Ad Shares Stuff from All the Ads with a Winner
Wild Granny Campaigns
Liquid Death's 'Your Grandma’s Energy Drink' Stars Daring Old Women
Celebrity-Fronted Fashion Campaigns
The New Calvin Klein Campaign Features Many Celebrities
Attraction-Building Fragrance Ads
Fit Check by AXE Speaks to Gen Z Men and Women Alike
Extreme Plumping Glosses
The First-Ever NYX Big Game Ad is Dropping with an Exclusive Lip Shade
Virtual Pub Museums
Heineken Pub Museums Spotlight Important Cultural Locations
Comfort-Focused Footwear Ads
The ALDO Spring 2024 Campaign Highlights Its Pillow Walk Technology
Anti-Sexist Beer Campaigns
Miller Lite Launches ‘Bad $#!T to Good $#!T’ Ahead of Women’s Day
Reinvigorated Cognac Campaigns
Larsen Cognac Challenges Traditional Images & Outdated Views
Erectile Dysfunction Medication Ads
Phoenix Wants to Help Canadian Men ‘Rise Again’
Connected Beer Jerseys
Miller Lite's Running of the Beer Ads Turns Fans into Walking Billboards
Emoji-Inspired Beer Campaigns
Corona's Emojiless Pledge Fights Digitization & Celebrates Reality
Adorable Holiday Campaigns
Burberry's Holiday Campaign Spotlights Dogs and Ducklings
Meme-Inspired Sauces
Heinz's Limited-Edition Sauce Drops Revisit Fleeting Moments of Fame
Unfiltered Beauty Campaigns
#NoFilterJustMilani Champions Beauty Online and in Real Life
Kindness-Encouraging Soda Campaigns
The Coca-Cola 'The World Needs More Santas' Ad is Festive
On-Demand Bubbly Water Campaigns
"Press for Bubly" Keeps Non-Drinkers Committed to Dry January
Humorous Natural Deodorant Campaigns
The Every Man Jack 'Still Smell Good' Campaign is Catchy
Syringe-Based Billboards
Dove's Injectable Billboard Addresses Toxic Beauty Standards
Gen X Candy Campaigns
Klondike's Bar-cade Campaign Engages Gen X Consumers
Peaceful Holiday Ads
IKEA's Take A Holiday From The Holidays Reminds People to Find Calm
Celebratory Limited-Edition T-Shirts
Heineken Partners with Singapore Creatives for Its 150th
Cheeky Martini Ads
Grey Goose's Classic Martini Cocktail Ad Pokes Fun at Celeb Creative Directors
Summer Beer Excuse Generators
Samuel Adams Launches 'I Can't' Can to Help Escape Unwanted Plans
Music-Inspired Avatar Campaigns
Bang & Olufsen Launches the See Yourself in Sound Ad
London-Inspired Sporty Campaigns
Nike Presents the Pulse of London Campaign Honoring the City
Dramatized Caramel Candy Ads
Reese's Big Game Ad Shows Exaggerated, Relatable Reactions to Change
Ketchup Obsession Campaigns
'It Has to Be Heinz' Spotlights Fans' Intense Love of Heinz Products
Loneliness-Combatting Grocery Shopping Experiences
Oma's Soep Debuted a Shopping Basket Initiative
Shoppable Luxury Fashion Films
Tom Ford Allows Consumers to Seamlessly Shop Its Spring 2024 RTW
Carefree Ice Cream Campaigns
The Häagen-Dazs x Pierre Hermé Campaign is Celebratory
Expansive Sporty Spring Timepieces
adidas Originals Presents the SS23 Watch Collection
Candid Celebration Campaigns
Edible's "There's an edible for That" Celebrates Even Awkward Moments
Artistic Multi-Beverage Ads
The Coca-Cola Family is Spotlighted in this Unique Ad
AI Travel Campaigns
Trivago is Using AI to Replace Spokespeople & Simplify Productions
Cookie-Twisting Commercials
The OREO Super Bowl 2024 Spot Revisits Pivotal Moments in History
AI-Inspired Beer Ads
Sharp is Promoting Its First Hazy IPA, Solar Wave, with "ChatIPA"
Immersive Digital Experiences
Kraft and Nexus Studios Join on the Immersive Mayoverse
Influencer Snack Bar Campaigns
Nature Valley Launches a Social-Oriented Digital Marketing Campaign
Footballer-Backed Global Campaigns
Pepsi Unveils the 'Where There's a Ball There's a Way' Campaign
Music-Inspired Campaigns
The New Pepsi Campaign Features Bad Bunny
Wellness Drink Mix Promotions
This Horlicks On-Pack Promotion Supports New Year Wellness
Conversational Campaign Creators
Creating Google Ads Campaigns is Simpler with AI Chat Features
Bathing-Inspired Pop-Ups Bars
The #DoveDeluxeBar Shares Sensorial Cocktails & Mocktails
Beer-Branded Fashion Capsules
805 Beer Has Unveiled Its Latest Spring 2024 Fashion Capsule
Ad-Enhancing Feedback Tools
Google Ads Launches the 'Creative Guidance' Campaign Tool for YouTube
Sporty Laundromat Takeovers
Heineken's LaundroMatch Turns 24-Hour Laundromats into Sports Bars
Recycled Ad Campaigns
Mars is Reusing Fan-Favorite Ads to Bring Attention to Climate Change
Melody-Inspired Alcohol Campaigns
Usher and Brands Debut the 'Life is a Melody' Campaign
Reality-Bending Car Ads
CarGurus Ad Features Melting Lego and Gourmet Chef Toddlers
Authentic Fashion House Campaigns
Gucci's Spring/Summer 2024 Collection Celebrates Real Women
Condiment-Celebrating Hot Dog Ads
HEINZ Just Launched the 'Hot Dogs are Not a Contest' Movement
Irreverent Ethical Soap Campaigns
Pure Rush Soap's New Ad is a Fresh Take on Sustainable Branding
Novela-Inspired Liqueur Ads
Kahlúa's Spots Bring Excitement to Everyday Occasions
Australian Yogurt Campaigns
Yoplait Launches a New Platform and Marketing Campaign with AJF
Hyper-Local Gym Ads
GymBox's Made for London Life Ads Juxtapose City Living and Gym-Going
Cheeky Series Star Campaigns
MTN DEW Debuts a New Superbowl Ad with Aubrey Plaza
Alcohol Sporting Partnerships
AB InBev Will Be the Sponsor of the Olympics Until 2028
Mini Musical Productivity Ads
Slack's The Big Meeting Takes on a Musical Number
Complimentary Glassware Beer Campaigns
Birra Moretti Offers Collectible Glasses with Every Pack
Vacation Rental Campaigns
Airbnb Debuts an Animated Ad That Celebrates Booking a Place to Yourself
Hilarious Fandom Cheese Campaigns
Beecher’s Handmade Cheese Launches First-Ever Paid Ad Campaign
Special Edition Nigerian Prints
Dye Lab Created a Special Six-Piece Collection for Heineken
Gen Z Advertising Tools
YouTube Launches a New Music Tool to Connect Advertisers with Gen Z
Personalized Grocery Billboard Campaigns
Tesco Ireland Gets a New Live-Prompt Campaign
Celebrity-Backed Fragrance Ads
Axe Targets Generation Z with its New Star-Studded Campaign
Esports Beer Sponsorships
100 Thieves Renews its Partnership with Beer Brand Heineken
Collaboration Football Beer Branding
The Carling Emirates FA Cup Can is Limited-Edition
Authentic Ambassador Campaigns
BeReal is Looking for "The Realest Person on Earth"
Offline Shopping Campaigns
'Shop Offline' Helps People Rediscover the Joy of Real-World Shopping
Australian Beer Revamps
New South Wales' Tooheys Unveils its First Branding Update in Eight Years
Search-Hacking Campaigns
Kraft Real Mayo's Search Moist Campaign Suggested a Word of the Year
Promotional Influencer Videos
Activision Recruits Multiple Creators to Appeal to Gen Z Consumers
AR Football Training Kits
Asahi Super Dry Collaborates with Manchester City for an AR Training Kit
Review-Based Marketing Campaigns
These Amazon Campaigns Bring Real Reviews To Life
Plant-Based QSR Campaigns
Burger King's Confusing Times Campaign is Made with DAVID Madrid
Playful Dating Experiment Campaigns
Kraft's Swipe Right for Mayo Campaign Social Experiment
Bar Cart Mascots
Tito's New Ad Series Features an Anthropomorphic Bar Cart with Mixology Skills
AI-Powered Video Advertisements
YouTube is Utilizing AI to Enhance its Advertising Approaches
Cheeky Splitting-the-Bill Campaigns
Stella Artois Launches the Vamos Marcar Campaign
Energetic Filtered Water Campaigns
Brita's Taste Over Everything Campaign is Youthful & Optimistic
Authentic Men-Targeted Campaigns
Schick Encourages Men to Follow Their Passions in New Campaign
Comforting Oat Bar Ads
Humanaut Launches a Campaign for Bobo's, Highlighting Home-Baked Taste
Pizza-Themed Beer Promotions
This Old Golden Hen Promotion Offers Wood-Fired Pizza Ovens
Mother’s Day Spa Giveaways
DOVE Chocolate Celebrates Moms with a Special Mother's Day Initiative
Wasp Perspective Beauty Campaigns
Boots Launches its Perfectly Imperfect Campaign Video
Grocery Store Ad Spots
Morrisons, the UK Supermarket Chain, Celebrates Its Low Pricing in This Ad
Parent-Focused TV Campaigns
NatureFresh's TV Campaign Explores How Active Parenting Benefits Kids
Generative AI Beverage Ads
The Coca‑Cola® Masterpiece Campaign Leverages AI to Create Visual Magic