With the advancement of packaging design and technology, many makeup and skincare brands have embraced the customizable beauty category to offer strong and targeted solutions for consumer desires and concerns.
One space where customizable beauty certainly excels is in color-correcting products and foundations. It is certainly difficult to be inclusive of all skin colors within a single product range and instead of launching many shades, brands are allowing for personalization—a strategy that also cuts down on waste. The Sigma Beauty's Spectrum Color-Correcting, for example, are blendable while farm-to-face beauty brand Lixr's Future Foundation Serum is tailor-made for each individual.
Customizable beauty also excels in the dermatologist-approved skincare category. Cutting-edge company Omy Laboratories, for example, relies on artificial intelligence and state-of-the-art technology to formulate scientifically backed solutions for skincare concerns—from clogged pores and acne to a dull complexion.
20 Customizable Beauty Products
From Biotech-Based Skincare Systems to 3D-Printed Skin Supplements:
Kalina N — Jun 19, 2023 — Art & Design
20
3D-Printed Skin Supplements
Nourished x Neutrogena Skin360 SkinStacks Debuted at CES 2023
19
AI-Powered Skincare Quizes
Omy Laboratories Boasts Skincare That is Tailored to One's Needs
18
AR Fragrance Mirrors
Mugler's Augmented Reality Mirrors Convey the Essence of Scent
17
Mix-and-Match Makeup Brushes
GoBrush's Parts Can Be Customized & Separated for Recycling
16
Customizable Foundation Serums
Lixr's Future Foundation Serum is Tailor-Made and Clinically Proven
15
Biotech-Based Skincare Systems
iuno's Personalized Skincare System Starts with a Finger Prick Test
14
Customizable Waterless Body Washes
YouBodyCare Launched a First-to-Market Custom Subscription Box
13
Customizable Lip Palettes
Makeup By Mario's Master Mattes Pro Lip Palette Mixes Custom Colors
12
Customizable Nail Bundles
Liberation Nails' Maximalist Bundle Champions Self-care for the Nails
11
Personalized Bamboo Cosmetic Palettes
Elate Beauty Boasts Eco Personalized Cosmetic Palettes
10
Customized Color Foundations
Puzzle Makeup Offers Customizable Foundations for the Perfect Fit
9
Customizable Essential Skincare Sets
clé de peau Launches a Custom Key Radiance Care Set
8
AI-Powered Beauty Apps
Charlotte Tilbury Unveils its First Mobile Beauty App with AI Deep Learning
7
At-Home Skincare Test Kits
Pure Culture's Kits Match Consumers to the Right Free-From Products
6
Data-Driven Skincare Subscriptions
Kura Skin Curates Custom Kits Based on Individual Needs
5
Hyper-Personalized Skincare Routines
'Yours' Delivers Results Through Skincare Customization
4
Custom Magnetic Palettes
Doucce Offers Consumers a Customizable Magnetic Makeup Palette
3
Celebrity-Backed Customizable Powder Masks
Juice Beauty Collaborated with Kate Hudson
2
Customizable Complexion Rescue Kits
bareMinerals’ Offers a Tinted Moisturizer & Mini Products
1
Customizable Color Correction Duos
Sigma Beauty's Spectrum Color-Correcting Duos are Blendable
Related Ideas
3D-Printed Skin Supplements
Nourished x Neutrogena Skin360 SkinStacks Debuted at CES 2023
Wooden Modular Furniture Systems
Deku Let's Users Build Their Own Furniture Out of Wooden Planks
Futuristic Robotic Wearables
Ikeuchi Hiroto and Balenciaga Created Cyborg Wearables for the SS22
Reuseable Beauty Advent Calendars
This Calendar is Eco-Friendly with Splendid Illustrations
Electronic Eyebrow Makeup Applicators
L'Oréal Brow Magic Debuted at CES 2023
Bag-Modeling AR Mirrors
Coach's Digital Experience Lets Shoppers Digitally Try Its Tabby Bag
Waterless Body Wash Concentrates
Everist's Patent-Pending Body Wash Reduces Carbon & Plastic Waste
Computerized Lipstick Applicators
L'Oréal Unveiled HAPTA at CES 2023
Play-Focused Beauty Stores
ETUDE HOUSE's Beauty Store Concept Encourages Discovery & Customization
Convenience Store Metaverses
7-Eleven is Unveiling an Immersive Virtual World at CES 2023
Connected Cleansing Devices
Nu Skin's ageLOC LumiSpa iO System Offers Tracking, Coaching & More
Japanese Handmade Goods
Showcase: Japan is a Virtual Marketplace That Supports Local
Cancer-Supporting Serums
Omy Laboratories is Launching an Exclusive Custom Serum
Skincare Support Robots
The Conceptual LG CLOi Mister Robot Delivers Hot or Cold Steam and More
Custom Cosmetic Launches
These Curology Personalized Skin Care Products are Arriving at Target
Customizable Style Face Masks
The R-PUR 'FiiT' Face Mask Has an Eight-Layer Filter Design
Virtual Monster Sneakers
LG Electronics is Unveiling Digital Shoe NFTs at CES 2023
AI Pet Care Apps
Healthcare App TTcare is a CES 2023 Innovation Awards Honoree
Personalized Skin Care Apps
Revea Recently Launched Its Cutting-Edge Mobile App
Millennial-Targeted Telehealth Platforms
Hims & Hers Partners with REVOLVE to Reach Younger Crowds
Streetwear-Branded Nail Polishes
Supreme and Pat McGrath Labs Unveiled a Collaborative Nail Polish
3D Foot Scanners
Aetrex is Debuting Its Albert 3DFit Foot Scanning Tech at CES 2023
Farm-to-Face Beauty Brands
Lixr Boasts High-Performance Formulas That are Clean & Cruelty-Free
Driver-Assist Baby Strollers
The Glüxkind 'Ella' Baby Stroller Show Off Safety at CES 2023
Mix-and-Match Makeup Brushes
GoBrush's Parts Can Be Customized & Separated for Recycling
Constellation-Inspired Beauty Lines
clé de peau Turns Heads with Its Holiday Beauty Collection
Interactive Beauty Destinations
House of Schwarzkopf is the Haircare Brand's New Retail Location
Reusable Nail Polish Bottles
Orijinal's Nail Varnish Bottles Can Be Endlessly Cleaned & Refilled
AI Skin-Scanning Systems
Vanity Planet's Skin Reporter Delivers a Customized Skin Analysis
Restoratively Radiant Body Moisturizers
The 'Brilliantly Bright' Moisturizer Smoothes & Hydrates
Award-Winning Skincare Products
PAUME Releases New Line of Hand-Care Cosmetics
DIY Modeling Masks
Cocokind's At-Home Facial Kit Delivers Intense Hydration with Japanese Matcha
Eco-Friendly Everyday Skincare
Bondi Sands Skincare Boasts Bespoke Packaging
Customizable Foundation Serums
Lixr's Future Foundation Serum is Tailor-Made and Clinically Proven
Wine-Paired Nail Polish Kits
Cupcake Vineyards & butter LONDON Created Pop & Polish Kits
Sustainable Nail Polish Collections
Mavala Unveils a Nail Polish Line from Natural Ingredients
Powerful Antioxidant Serums
Lontreau's Game Changer is a Global Antioxidant Serum
CBD-Infused Men's Grooming Products
DJ Khaled Debuts the Groomed x Blesswell Pop-Up Location
Native-Owned Body Soap Brands
Kiyani Specializes in Alluring and Effective Botanical Blends
Sensitive Skin Analyzers
Cetaphil AI Skin Analysis Offers a Skin Score & Recommendations
Mono-Material Lipstick Tubes
Quadpack's Emerald is a Mono-Material Packaging Innovation
Kindness-Boosting Beauty Metaverses
Color dare by essence Launched for Pride Month on Roblox
Universally-Flattering SPF Serums
Onekind Boasts the Solardrops SPF 55 Daily Broad Spectrum Serum
Personalized Cosmetic Printers
Color Jam Brings Customized Color Cosmetics to CES 2023
Multitasking Priming Moisturizers
Jillian Dempsey's Mixturizer Was Made to Be Combined with Makeup
Customizable Skincare Mask Sets
True and You's Custom Mask Kit Builds on a Base of Glacial Clay
Brand-Backed Beauty Ranges
Walmart and Space NK Debut Prestigious Beauty Products
Liquid Matte Lipsticks
Gucci Beauty Has Added New Rouge À Lèvres Liquide Mat Lipsticks
Customizable Robot Dogs
Dog-E Launched at CES 2023 to Reimagine Robot Toys
Luxurious Lip-Conditioning Tints
clé de peau Launched Three New Shades of Its Lip Glorifier
Marshmallow-Inspired Nail Polishes
Sally Hansen Insta-Dri X PEEPS Has a Sugar Texture
Probiotic Body Balms
The 'Buttermilk' Balm Helps Your Skin Achieve Optimal Hydration
Secret Garden-Inspired Lipstick Set
clé de peau's Garden of Splendor Boasts the Lipstick Mini Set
Lawn Care Robots
Dandy Technology is Bringing First-to-Market Robots to CES 2023
Customizable Essential Skincare Sets
clé de peau Launches a Custom Key Radiance Care Set
Artful Dynamic Sneaker Series
ASICS and Florence Tétier Deliver a Limited Set of GEL-Nimbus 9
Luxe SPF Foundations
The Foundation SPF 22 by Clé de Peau Beauté Features Mastiha Tree Extract
Pre-Painted Press-On Nails
The OPI xPress/On Nails Come in 15 Shades
3D-Printed Customized Skincare
BASF and Natural Machines Partnered Up to Create Custom Cosmetics
Personalized Skincare Boutiques
La Prairie Opens Its First Standalone Flagship Store in East Asia
Personalized Skincare Routine Analyzers
Lancome's E-Youth Finder is Selfie-Enabled
AR-Based Skincare Try-Ons
J.C. Penney Recruits Revieve for an AR and AI-Based Cosmetic Experience
Refillable Bullet Lipsticks
The Body Shop Peptalk Lipstick is Housed in Aluminum
Brand Name Fragrance Samples
MicroPerfumes Offers Affordable Luxury Perfume Samples
Customizable Cosmetic Dropper Bottles
APC Packaging Launched its Patented Mono-Material Dropper
Nighttime Anti-Aging Sets
Herbivore Botanicals’ Wrinkle-Smoothing Set is Vegan and Cruelty-Free
Holiday Cosmetic Bundles
Jason Wu Beauty Unveils the 'Fluff It Up' Two-Product Holiday Bundle
Coffee-Scented Makeup Brushes
Essence Coffee's Scented Brush Shares the Aroma of Caramel Macchiato
Opalescent Face Powders
The Precious Opal Powder is the First to Use Kyocera’s Kyoto Opal
Oversized Tokyo-Themed Shoe Accessories
GUCCIMAZE and Crocs Joins on New Jibbitz Designs
Skincare Coaching Apps
Babor's Skin Coaching Experience Launches Following a Customer Purchase
Sustainable Makeup Blender Kits
Beautyblender Spotlights its BESTIES Bio Pure™ Offering
Vitamin C Face Primers
Elf Cosmetics Recently Released the C-Bright Putty Primer
Repairing Hair Care Lines
L'Oréal Professionnel Launched its Absolut Repair Collection
Flexible Accessible Makeup Brushes
Kohl Kreatives Launched the Flex Collection of Makeup Brushes
Prebiotic-Infused Deodorants
OffCourt's Performance Body Spray is "Fuel for Post-Sweat Skin"
Quick-Dry Nail Polish Pairs
Ella+Mila Boasts Mommy & Me Product Pairs of Its Nail Polish
Vitamin-Infused Setting Sprays
The All Nighter Vitamin C Setting Spray Energizes and Brightens
Wine Brand Romantic Kits
BABE Wine is Launching New Last-Minute Valentine’s Day Kits
AI-Powered Makeup Tools
Perfect Corp. & No7 Launched a Foundation Shade Finder & Analysis Tool
At-Home Skincare Test Kits
Pure Culture's Kits Match Consumers to the Right Free-From Products
Time-Release Vitamin C SPFs
Iris&Romeo Debuted the Weekend Skin SPF + Vitamin C+ Glow
Drone-Themed Beds
'DRL' Has Launched a Premium Bed Shaped Like Its Iconic Drone Products
Eye Cream Capsules
BLESSED MOON's Eye Kit Improves the Stability of Fresh Vitamins
Y2K-Informed Non-Toxic Makeup
Make It Real Launched Customizable Lip Gloss Formulas
Beauty Brand-Backed NFT Artworks
Nivea Partnered with Baldassarri for its First Digital Asset
Personalized Prescription Skincare
Docent Delivers Formulas Based on Individual Needs & Goals
Zero-Plastic Beauty Compacts
Eye of Horus Makes Planet-Friendly Beauty Essentials
Branded Menstrual Cycle Studies
L'Oreal Partners With Clue to Study Skin and Menstrual Health
Ethically-Sourced Skincare Lines
Bronze Glory Offers Organic Skincare Solutions for Melanated Skin
Illuminating Eye Creams
Summer Fridays' Eye Cream Combines Vitamin C & Peptides
Curated In-Store Beauty Departments
Browns Unveils a Beauty Range with Treatment Residencies
Nourishing Customized Co-Washes
The Function of Beauty Co-Wash is Personalized by Hair Profile
Vitamin C Beauty Boosters
Neora's IllumaBoost™ Vitamin C Amplifies the Skin Regimen
Skin-Caring SPF Foundations
The Revealer Skin-Improving Foundation SPF 25 Brightens & Protects
Natural Makeup Brushes
Cosmogen Launched a Special Kabuki Brush for 'Oh My Cream!'
AI Skin Advisors
Bulldog Skincare's AI Skin Advisor Creates Personalized Routines for Men
Limited-Edition Bronzer Brushes
Fenty Beauty by Rihanna Boats the Cheek Hugging Bronzer Brush 190
Luxe Gender-Neutral Cosmetics
GENDR Cosmetics is an All-Inclusive Beauty Brand
Probiotic-Rich Body Cleansers
Zitsticka's Silkshake is a Solution for Breakout-Prone Bodies
Festival-Ready Makeup Collections
Pley Beauty and Revolve Unveil the Love Child Range
Picnic Season Nail Polishes
Sally Hansen Good.Kind.Pure Dessert Charcuterie Collection is Vegan
Thermal Gap Technology Treatments
clé de peau Launches an Intensive Brightening Mask Treatment
Time-Defying Luxurious Serums
clé de peau's Brightening Serum Supreme is Inspired by Epigenetics
Multi-Use Highlighting Creams
Glow Sculpt by Saie is for the Eyelids, Cheeks and More
Daytime Acne Patches
Acne Day Dots Were Made to Be Worn Under Makeup
Eyelash-Enhancing Liquid Eyeliners
GrandeLiner Liquid Eyeliner Features Lash Enhancing Serum
Lunar Beauty Pop-Ups
Armani Beauty Decks Out the Halls of Haikou Mova Mall in Red
Light-Inspired Spring Makeup Ranges
Stila Launches its Empire of Light Spring Collection
Data-Driven Skincare Subscriptions
Kura Skin Curates Custom Kits Based on Individual Needs
Apricot-Infused Exfoliant Scrubs
This Hand and Foot Scrub Provides Gently Effective Exfoliation
Sliding-Scale Skincare Prototypes
Rèphr Offers Pay-What-You-Want Pricing & a Feedback Model
Mindfully-Crafted Clean Soaps
Endota Launches a New Line of Clean Hand Soaps and Body Washes
AI-Powered Skincare Helpers
Yon-Ka and Revieve Launch the Digital Skincare Advisor
Skin Essentials Sets
BareMinerals' Give Good Skin Features Four Powerful Formulations
Glamorous Buildable Eyeshadow Sets
Sigma Beauty Launches its New Mod Collection
Fall Drink-Inspired Bodycare
Native's Limited-Edition Line is Inspired by Popular Fall Drinks
Collaboration YouTuber Cosmetics
The Sigma x Angela Bright Eyeshadow Palette Has 14 Shades
Cult-Favorite Cosmetic Kits
Glow Recipe Launched its Mid-Size Fruit Babies Set of Bestsellers
Refillable Luxurious Makeup Palettes
Christian Louboutin launched the La Palette Range
Custom Magnetic Palettes
Doucce Offers Consumers a Customizable Magnetic Makeup Palette
Celebrity-Backed Customizable Powder Masks
Juice Beauty Collaborated with Kate Hudson
Aromatic Extract Cosmetics
The Art of Giovanni Men’s Hair and Body Care Collection is Natural
Inclusive Try-On Programs
Perfect Corp. Connects Beauty Brands with Digital Beauty Innovation
Customizable Color Correction Duos
Sigma Beauty's Spectrum Color-Correcting Duos are Blendable
Idyllic Island Tours
These Customizable Tours Take Tourists Into the Heart Of the San Blas Islands
Rapper-Created Nail Polish Series
GOLF le FLEUR* Releases New Nail Polish and a Short Film