This list of toy trends in 2024 has everything from DIY robotics toys to branded denim puzzle cubes, which promise to shape how kids play, learn, and grow. In this list, we’ll explore the top examples set to captivate young minds and inspire the next generation of innovators.
One notable contributor is MMG Brands, which recently launched itSmol™, a line of miniature collectible vinyl figurines set to spark joy for consumers of all ages. itSmol™ offers two enchanting series: Teanie Tots™, nestled in miniature teacups, and the vibrant itSmol Moosh-Moosh collection.
Another example comes from Disney, which has released a limited-edition Aurora Doll in celebration of the 65th anniversary of Sleeping Beauty. This collectible item is a must-have for devoted movie fans, offering a beautifully crafted tribute to the iconic princess.
For more toy trends in the year ahead, check out Trend Hunter's 2025 Trend Report.
Top 100 Toys Trends in 2024
From Bouncy Plush Collectibles to Interactive Early Education Toys:
Kanesa D — Feb 5, 2025 — Life-Stages
100
AI-Powered Toy Attachments
The App-Paired ToyPal One Brings Soft Toys to Life for Screen-Free Fun
99
Branded Denim Puzzle Cubes
The Levi’s x Rubik’s Cube is Covered in Deadstock Denim
98
Collaborative Cookie-Themed Figures
The Oreo Funko POP! is Exclusive to IT'SUGAR Locations
97
Miniature Vinyl Collectibles
The itSmol™ Figurines are Whimsical and Perfect for All Ages
96
Kid-Friendly 3D Printers
The Kidoodle MiniBox A1 Bolsters Creativity & STEM Learning
95
Baked Goods Plushies
Tim Hortons Turned Fan-Favorite Menu Items into Collectible Soft Toys
94
Anniversary-Celebrating Toy Collections
The LEGO® Group & Hasbro Unveil LEGO DUPLO® PEPPA PIG Sets
93
Mature Cartoon Figurine Collections
Youtooz Launched a 'Hazbin Hotel' Merchandise Line
92
Lifesize 90s Doll Experiences
Airbnb Presents 'Playdate at Polly Pocket’s Compact'
91
Celebratory Sci-Fi Toy Sets
The LEGO Star Wars 25th Anniversary Collection Has Five Sets
90
Pump-Up Plush Toys
Little Biggies' Patented Pump Packaging Provides a Unique Unboxing Experience
89
Programmable Pocket-Sized Robots
The KT2 Kungfu Turtle Has a Miniature Yet Mighty Design
88
Restaurant Fighting Game Collaborations
McDonald's and Warner Bros are Releasing Multiversus Toys
87
Gourmet Burgers-Inspired Slime Kits
Trill Burgers Collaborates with Sloomoo Institute
86
Family Board Game Promos
Hasbro and Birds Eye Teamed Up to Encourage Family Bonding
85
Playful Cosmic Displays
The LEGO Group's Unidentified Playing Objects Speak to Curious Gen Alpha
84
Video Game Meal Toys
The McDonald's Japan Mario Kart Happy Meal Toys Come in Two Sets
83
Dish-Inspired Plushie Pop-Ups
Jellycat's 'Fish & Chips' Pop-Up is a Uniquely British Experience
82
Comic Book Hero Collectibles
Mattel Celebrates Iconic Comic Book Heroes with a New Line-Up
81
Collectible Kawaii Figurines
The Sanrio Hello Kitty Funko Pop! Figures Celebrate 50 Years
80
Adorable AI Conversational Toys
FoloToys Use AI To Offer Love, Entertainment, and Learning
79
Interactive Pixel Plushies
Eolo Toys' Pixel Hugs are Cuddly Plushes Enhanced with Tech Features
78
Talkative AI Toys
Bubblepal is a World-First Interactive Talking Toy Based on AIGC Technology
77
Mischievous Scent Blasters
Moose Toys' Blaster Releases Visible Rings That Travel Up to Six Feet
76
Whimsical Gnome Toys
My Gnome On The Roam® is an Interactive Toy Range for All Ages
75
Video Game-Inspired Tabletop Games
KessCo Debuts the Sonic Speed Battle Tabletop Game
74
Shark-Inspired Anniversary Toys
The Street Sharks Ripster 'A Shark Among Us' Figure is Amusing
73
Baking Program Toy Sets
The LEGO Great British Bake Off Set is Ultra-Detailed
72
Angelic Digital Pet Toys
Bandai's Tamagotchi Angel Has Been Revived for a New Generation
71
Storytelling AI Teddy Bears
Skyrocket's PLAi Poe the AI Story Bear is Voiced by ElevenLabs Tech
70
Buildable 3D Superhero Displays
The Gotham City Skyline Set Recreates an Iconic City in LEGO
69
Cartoon-Inspired Plush Toys
Build-A-Bear Unveils a New Super Mario Collection with Accessories
68
Squishy Digital Pets
Punirunes Combine Virtual Pet Care with Tactile Play
67
Video Game-Inspired Toy Sets
The LEGO Zelda Great Deku Tree 2 in 1 Set is Highly Detailed
66
Spooky Interactive Toy Designs
Mattel Boasts the MEGA Monster High Frankie Stein's Boo-k Lab
65
Imaginative Soft Toys
Blabla's Little Monster Soft Toys Promote Listening, Curiosity and Dreams
64
Educational Climate Change Toys
The 'Habitat' Educational Toy Brick Sets Come in Two Options
63
Emotionally Rewarding Multiplayer Games
Toca Boca Days Helps Tweens Find a Sense of Belonging
62
Next-Gen Drinking Games
Almost Friday Features Four Mini-Games for Adults & Beer Can-Shaped Cards
61
Gen Alpha Barbie Launches
Barbie Announces New Doll Lineup Targeted Towards Older Fans
60
Emotional Regulation Plushies
Slumberkins' Flip Out Hammerhead Teaches Kids to Manage Feelings
59
Childhood Bedtime Story Speakers
The Chishu 2X Audiobook Player by Chanie Liao is Interactive
58
Emoji-Only Communication Toys
The SEGA Emojam Lets Users Send 1,100 Emoji Characters to Friends
57
Cuddly Plush Collectibles
Build-A-Bear Workshop's SKOOSHERZ are Made for Hugging
56
Building Block Board Games
LEGO Settlers of Catan Brings the Board Game to Life
55
Interactive Early Education Toys
Tokidos PlayCubes Have a Screen-Free Design
54
Photosensitive Book Experiences
Fruittella's the Outside Book is a One-Of-A-Kind Campaign
53
Kid-Friendly Electric Scooterboards
The Droyd Venym is Comfortable with a Top Speed of 3mph
52
Inspiring Role Model Dolls
Barbie Role Models Celebrate Women from Around the World
51
Spooky TV Series Dolls
Mattel Released a New Wednesday Addams Collection
50
Anxiety Soothing Toys
Hugimals Anti-Anxiety Plushie's are Comforting
49
Genealogy Building Block Sets
The LEGO Family Tree Has 16 Clips for Holding Family Photos
48
Sci-Fi Series-Themed Figures
Hasbro Launches a Brand New Vintage Starship From the Ahsoka Series
47
Edible Adventure Game Sets
'Gummyquest' Transforms Tabletop Gaming Pieces into Gummy Candies
46
Next-Gen Hatching Toys
Spin Master is Reinventing Hatchimals with a Reimagined Egg
45
In-Airport Toy Retailers
Toys R Us is Expanding its Retail Presence with Up to 24 Airport Stores
44
Kids' Interactive Sensory Toys
Storypods Debuts Interactive and Multisensory Toys
43
Kid-Envisioned Urban Environments
The Little Big Playmat Takes a Creative Path to Design Problems
42
Viral Video Content Toys
Bonkers Toys Received Licensing for 'Skibidi Toilet' Toy Lineup
41
Kid-Safe Makeup Kits
Jovy Makes EWG VERIFIED Makeup with Plant-Based Ingredients for Play
40
Iconic Artist Toy Sets
The LEGO Ideas Bob Ross Set by Bricknificient is Detailed
39
Iconic Artwork Toy Sets
The LEGO Art Mona Lisa Set Pays Homage to the Masterpiece
38
Easy-to-Balance Youth E-Bikes
The E-Kinder Pro Bikes from Beta Motorcycles are New Rider-Friendly
37
Mutating YouTuber Toys
Moose Toys Collaborated with MrBeast on MrBeast Lab Figures
36
Video Game-Inspired LEGO Sets
LEGO Super Mario is Sure to Capture the Attention of Fans
35
Runway-Inspired Fashion Dolls
New York Fashion Week Designs Inspire the L.U.V. Fashion Doll Styles
34
Animation-Themed Virtual Pets
Bitzee Disney Lets Users Unlock 30 Characters
33
Bouncy Plush Collectibles
Beanie Bouncers Support Active Play and Endless Imagination
32
Premium Baby Carrying Collections
CALPAK is Unveiling its New Baby Diaper Bag Collection
31
Buildable Wizard Hats
The LEGO Talking Sorting Hat is a Spellbinding Build with 561 Pieces
30
Digital Magnetic Toy Models
The Tenki Spliced Magnetic Attraction Toy is Educational
29
Multisensory Toy Boxes
The Janod Boxes Stimulate Sight, Touch, Hearing and More
28
Transforming Bullet Train Toys
In Japan, McDonald’s Happy Meals Now Come with Shinkalion Toys
27
Candy-Inspired Slime Experiences
HI-CHEW® & Sloomoo Institute Introduces a Unique Slime Experience
26
Plush Space-Traveling Bears
Build-A-Bear Launches a New Bear Named GiGi with Axiom Space
25
Fishy Tabletop Card Games
Unstable Games Launches Fishy Squishy Crusty Quirky at Target
24
Adult-Targeted Plush Toys
Build-A-Bear After Dark Shares Gifts & Collectibles for "Kidults"
23
Super-Simple Strategy Games
Power Hungry Pets Takes the Stress Out of Strategy Games
22
Non-Toxic Kid-Friendly Make-Up Kits
Klee Naturals' Kids' Makeup Kit Boasts Natural Ingredients
21
AI-Backed Family Toys
Mego Toys Showcases the New 2XL Cobot, an Interactive AI Toy for Kids
20
AI-Powered Desktop Robots
The 'Doly' Companion Robot is Advanced and Educational
19
Educational Plush Toys
Slumberkins' 'Dragon Egg Hatchlings' Toys Inspire Emotional Development
18
Screen-Free Pre-School Speakers
The Learn with Peppa Tonie Supports Pre-Readers with Audio Content
17
Interactive Response Robot Toys
The Star Wars Chatter Back Chopper Has More Than 40 Responses
16
Gen Alpha Creativity Workshops
The LEGO Group Launched Free Creativity Workshops for Ages 6-12
15
Buildable Paper Playsets
Playper's Curious Kingdom: Castle Playset Encourages Creativity
14
Squishing Jellybean-Scented Toys
Jelly Belly Squishi Toys Come in 12 Different Scents
13
Phone Box-Inspired Building Sets
LEGO Introduces its Red London Telephone Box Set
12
Cinematic Celebration Dolls
The Disney Sleeping Beauty Aurora Doll is Limited-Edition
11
Quick-Burst Water Toys
NERF Better Than Balloons are Quick to Fill and Self-Sealing
10
Squishy Fortune-Telling Toys
This Fortune Teller Squish Ball Reveals Answers with a Squeeze
9
Collectible Football Fan Dolls
The Barbie NFL Super Bowl Champion Doll is Limited-Edition
8
Hand-Knit Finger Puppets
Blabla's Finger Puppet Mushrooms are Sold in a 5-Piece Set
7
Psychology Skill Board Games
Two Docs in a Box's Think Like A Shrink is a 2-6 Player Board Game
6
Kid-Friendly Customizable Bags
Pop ‘n’ Swop Bags Can Be Decorated with Badges, Handles & More
5
DIY Robotics Toys
The WindBots from Thames & Kosmos are Intricate Learning Toys
4
Mess-Free Eco Craft Kits
Brainstorm's Create N Colour Let Kids Magically Paint with Water
3
Empowering Movie Industry Dolls
Mattel's 2024 Career of the Year Barbies Celebrate Women in Film
2
Gamified Silicone Toys
The 'KULBUTOO' is a Fidget Toy that Uses Physics to Entertain Users
1
Expanding Plush Collectibles
Miraball Shares Two “Little but Legendary” Surprises for Under $10
Related Ideas
Anniversary-Commemorating Toy Designs
Spin Master Introduced a New Line of Dora the Explorer Toys
Interactive K-Pop Film Toys
Furby Furblets KPop Demon Hunters Take After Favorite Characters
Fluffy Plush Collectibles
Disney's Urupocha‑chan Line Taps into the Collectible Craze
Pocket-Sized Collectible Compacts
Polly Pocket x GCDS Fuses Play, Luxury & Nostalgia
Inclusive Spellbinding Dolls
Moonspell Magic by Monster High Inspires Fans to Embrace Uniqueness
Movie-Themed Kids Meals
Super Mario Galaxy Happy Meal Launches with Collectible Toys
Easter-Themed Seasonal Doll Collections
Battat's Our Generation Debuts the Keepsake Collection
Nostalgic QSR Miniature Experiences
McDonald's Introduces the Adorable Happy Meal Collectibles
Collectible Fast Food Miniatures
The Lil McDonald's Happy Meal Shares Tiny Registers, Fries & More
Plush-Inspired Sensorial Cosmetics
Ulta Beauty x Squishmallows is Full of Fun, Tactile Features
Avant-Garde Princess Dolls
The Viktor&Rolf x Disney Collector Cinderella Doll is in a Docu-Series
Body Lotion Plushies
eos and Glossies Created a Target-Exclusive Vanilla Cashmere Plushie
Superhero Lifestyle Collections
Disney Drops Brand Collabs for The Fantastic Four: First Steps
Spherical Surprise Dolls
Barbie Roll & Reveal Shares a Novel Unboxing Experience
Plush STEAM Dolls
Team Genius Squad's STEAM Dolls Introduce Kids to Exciting Topics & Skills
Squeezable Dumpling Collectibles
The Mystery Squishy Dumpling is an In-Demand Viral Sensation
Sensorial Anime Dolls
BedHedz are Expressive, Tactile Collectibles with Big, Unruly Hair
AI-Enhanced Play Experiences
Mattel Partners with OpenAI to Develop AI-Powered Toys
Playful Toy-Inspired Pop-Ups
The Jellycat Café Pops Up at Shanghai’s Plaza 66 to Revive Traffic
Sci-Fi Creature Collectibles
The Grogu Tiny But Mighty Series Figures Revsits On-Screen Looks
Pet Caretaking-Focused Plush Collections
Build-A-Bear Has Introduced Its Promise Pets Collection
Playable Mini Vinyls
Mini Brands Really Works Vinyl Makes Chart-Topping Hits Collectible
Cult-Favorite Animation-Inspired Stationery Collections
Sharpie and Elmer's Embrace Toy Story 5
Next-Gen 90s Dolls
Manhattan Toy is Reviving Groovy Girls for a New Generation of Kids
Collectible Pop Culture-Referencing Toys
Mattel Debuts Its 2025 San Diego Comic-Con Showcase
Sensory Pocket-Sized Pets
Nano-mals are Tiny, Interactive Companions That Double as Fidget Toys
Premium Kidult Collectibles
Starbox Collectibles Meet the Demand for Customization and Expression
Adorable Cyber-Pet Robots
Ollobot, an Emotionally Supportive Social Robot, Will Debut at CES 2026
Luxury Heritage Toy Fashions
The Hot Wheels™ x Maje Collection Merges Fashion and Toys
Sensory Snoopy Plushies
Kids Preferred Expanded Its Peanuts Snoopy Collection for Their 75th Year
Co-Branded Toy Collections
Spin Master Has Partnered with the Hidden Pigeon Company
Soccer Collectible Series
The Labubu FIFA World Cup Capsule Expands into Toys and Lifestyle Items
Miniature Collectible Pop-Ups
MGA Entertainment's World of Miniverse Brings Collectibles to Life
Plushie Keychain Collectibles
The LINE FRIENDS Plushie Keychains are Playful and Expressive
Family-Friendly Tech Accessory Designs
CASETiFY x Toy Story is Whimsical and Vibrant
Nostalgic Capsule Collections
The UNIQLO UT x Tamagotchi Range Marks 30 Years of the Digital Pet
Playful Tech Capsules
The CASETiFY x Miffy Series Brings Nostalgic Charm to Tech Accessories
Miniature Baby Collectibles
MGA’s Miniverse: Make it Mini Real Baby Shares Tiny Figures & Food
Science-Backed High-Energy Toy Collections
Moose Toys Partners with Mark Rober on CrunchLabs
Anniversary QSR Toy Drops
Mcdonald’s Disneyland 70th Anniversary Toys Mark a Milestone
Collectible Digital Toys
BE@RBRICK x Tamagotchi Marks the Virtual Pet’s 30th Anniversary
Nostalgic Character Plushies
Aurora Expands Care Bears Into Collectible Plush Formats
Tiny Pet Habitat Collectibles
MGA's Miniverse: Make It Mini Animals Crafts Small Dwellings
Micro Tex-Mex QSR Toys
The MGA Miniverse Make It Mini Taco Bell Collection Comes Blind-Packaged
Collaborative Toy Models
Hasbro's MONOPOLY and Mattel's Hot Wheels Join Forces
Pop Culture-Inspired Collectibles
Kinder Joy & Stranger Things Launch Funko Pop!® Collection
Onesie Character Collectibles
OneZZZ Reimagines Blind Boxes as Self-Care Rituals for Gen Z
AI Companion Toys
Haivivi Announced the Launch of a Full Core Product Line and Brand-New Toys
Animatronic Sci-Fi Toys
The Hasbro Ultimate Grogu Was Designed with Disney Consumer Products
Subtly Spooky Halloween Decor
The Target 2025 Halloween Collection Debuted Ahead of Summer
Cute AI-Powered Companions
Luka AI Cube and the Luka Robot Take Center Stage at CES 2026
Creative Retail Competitions
Bricks & Minifigs Launches LEGO Clock Design Contest
Themed Snack Collectibles
Kinder Joy Evolves its Treat-And-Toy Format with Themed Collections
Cuddly Audio Toys
Cuddle Tonies Share Family-Friendly Stories and Soothing Sounds
Vinyl-Faced Plush Toys
L.O.L. Surprise! Plush Surprise Has a Keychain Clip for Accessorizing
Plush Beauty Keychains
Ulta Beauty x Mini Brands Pops Plush Keychains Feature Hero Products
Inclusive Fashion Dolls
Mattel’s First Autistic Barbie Boasts Sensory Experiences & Support Tools
Nostalgic Tech Accessories
The Tamagotchi x CASETiFY Capsule Turns Virtual Pets into Accessories
Tiny Toy-Inspired Jewelry
Alex and Ani's Polly Pocket Pool Party Collection is Nostalgic
Tiny Decorating Collectibles
Miniverse Make It Mini Spaces Lets Collectors Build Furniture
Viral Satisfying ASMR Toys
MGA Entertainment's Slime Life Turns Digital Trends into Physical Play
Co-Branded Toy Lines
Mattel and Hasbro Blend Masters of the Universe and TRANSFORMERS
Chinese Toy Company Debuts
Kayou is Making Its Official Debut at the New York Toy Fair
Fandom Culture Retail Experiences
EB Games x Vibrant Marketing Launch an 'EB Trends' Store Concept
Toy Brick Advent Calendars
LEGO Introduces All-New Advent Calendars for 2025
AI-Driven Art Toys
MOMOTOY Debuts in the Us at Toy Fair New York
Playful Plush Advent Calendars
Squishmallows Advent Calendars Offer Holiday and Skincare Surprises
Members-Only Plush Collectibles
Baby Three x T-Mobile Collaborated on the No Filter Series
Community 3D-Printed Toys
3D Printing Elves Launches Free Toy Program for Children
Wooden Toy Lineups
Jasey's Toy Chest Debuted Its Mental Health-Focused Toy Line at Toy Fair 2026
Entertainment-Powered Retail Experiences
AT&T Brings Toy Story 5 to Interactive Store Activations
Toy-Inspired Jewelry Collections
The Polly Pocket x Nadine Ghosn Collection is Made with 18K Gold
Multi-Sensory Creative Toy Capsules
Crayola Has Announced a Range of New Creative Toys for 2026
Programmable Robot Toys
Robosen's MINI Robots Introduce a First-of-Its-Kind Smart Toy Platform
Responsive Building Toys
LEGO SMART Play Integrates Technology That Reacts in Real Time
Emotive Plush Collectibles
Care Bears Caring Cuties Tap into the Thrill of Blind Boxes
Pop Culture Chocolate Products
These New Kinder Products Embrace Collaborations
Pickle Plush Toys
Giggle Pickles are Personality-Packed Collectibles That Laugh When Shaken
Educational Series-Inspired Preschool Toys
Bonkers Toys Debuts the Genevieve's Playhouse Line
Collectible Wear-and-Share Jewelry
Twisty Petz Combines Wearable Pets with Friendship Bracelets
Screen-Free Children's Audio Toys
Tonies Introduces Three New Products for Littles
Gen Alpha Animated Toy Promotions
MrBeast Launches YouTube Shorts Series to Drive Toy Sales
Inaugural Toy Swiss Stores
MINISO Opens at Westside Mall in Bern, Switzerland
Retro Digital Pet Collabs
CASETiFY x Tamagotchi Partner for a Custom-Branded Tamagotchi Device
Spellbinding Collectible Plushies
Jellycat Introduces its 2025 Halloween Plushies
Reimagined Doll-Inspired Capsules
The Polly Pocket x Cider Collection Features Playful Silhouettes
Sensory ASMR-Style Toys
Incredible Group's Squishi Toys Appeal to Gen Z Consumers
Micro-Robotic Digital Pets
MicroPets Appeal to Digitally Native Kids and Kidults
Game-Inspired Collectible Toys
Mattel Creations Debuts Two Minecraft Collectibles
3D-Printed Fidget Toys
Jigglets are Produced with Less Waste Than Traditional Toys
Perfume-Crafting Collectibles
Miniverse Make It Mini Fragrances Makes Real, Wearable Scents
Toy Kitchen Cookbooks
Melissa & Doug Announced Three Playable Books with Penguin Young Readers
Water-Friendly Plush Toys
Moosh-Moosh's Aqua Plushies Makes a Splash for Summer Water Play
Anniversary Doll Capsules
Spin Master Celebrates 25 Years of Dora with an All-New Toy Collection
Playful Collectible Figures
The Zsiga × Care Bears Series Transforms Nostalgic Icons into Toys
Doll-Centric Festival Experiences
Barbie Dream Fest Brings the Iconic Doll to Life for Fans
Screen-Free Entertainment Toys
The Toniebox 2 Engages Kids with Stories, Sounds, Music & Games
Art-Inspired Toy Collections
Hape x The Met Makes Masterpieces Accessible & Play-Inspiring
Expressive Plush Toys
Mood Bears Encourage All Ages to Talk About Their Feelings
Nostalgic Toy Brand Celebrations
Tamagotchi Marks Its 30th Anniversary at the New York Toy Fair
AI-Powered Plush Teddies
FoloToy's AI Teddy Kumma Holds Conversations and Tells Stories
Cosmetics-Inspired Slime Toys
Glime Brings Elements of Beauty and Fashion to Sensorial Play
Award-Winning Educational Toy Brands
Learning Resources Earns 2026 Preschool Toy of the Year Award
Interactive Juice Boxes
Suntop's Mega Back to School Campaign Integrates Connected Packaging
Wind-Up Collectibles
Wind-Upz Revive Wind-Up Toys for a New Generation of Kids & Collectors
Digital Pet Collector Games
Find Tamagotchi Introduces Nostalgic IP to Gen Zalpha on Roblox
Collectible Plush Pillows
The SquishPillow by Original Squishmallows is Super Soft and Cozy
Plush-Inspired Perfumes
Three Squishmallows Fragrances Debuted with Mood-Boosting Scents
Toy-Inspired Music-Themed Workshops
The LEGO Group Launches Its Final Creativity Workshop of 2025
Animated Film Pop-Up Tours
MINISO and Disney's Zootopia 2 Launch 'Fun Fur Every You!'
Fashion Icon Toy Ranges
Playmates Toys Launches the Paris & Pups Range, Inspired by Paris Hilton
Screen-Free Interactive Gaming
tonies and Hasbro Turn Classic Board Games Into Audio Adventures
ASMR Collectible Toys
Goliath's Clickeez Series 3 Expands Sensory Play With Bubble Pops
Halloween Blind Boxes
Pop Mart Unveils New Halloween-Themed Blind Boxes Starring Fan-Favorite IPs
Beauty Kiosk Playsets
Melissa & Doug's New Sort, Stock, Select Toy Explores Skincare & Makeup
Open-Ended Exploration Toys
Melissa & Doug Entered Toy Industry Hall of Fame
Designer Blind Box Figurines
Pop Top is a New Range of Collectibles for Kidults
Infant Wellness Play Collections
Fisher-Price Introduces its Mini Me Moments Capsule for Babies
Tech-Driven Building Toys
LEGO Introduced Its New Smart Play Platform with Enhanced Technology
Expansive Action Character Toys
Blokees Debuts Its Range in Toy Fair New York 2026
Toy Car-Inspired Fashion Capsules
Hot Wheels and Maje Join Forces on a SS25 Collection
Screen-Free Toy Collections
Luki Lab Spotlights Six Products at the New York Toy Fair 2026
Interactive Iconic Toy Designs
Just Play Has Launched Tickle Me Elmo Giggle Max
Children's Show Makeup Collaborations
The Glisten Cosmetics x Teletubbies Collection is Bold
Nostalgic Blind Toy Series
The Teletubbies Say Hello Series Nods to Childhood Icons for Collectors
Collectible Message Dolls
Momiji x TOMY Brings a Beloved Blind Box Brand to the US Market
Seasonally Themed Magnetic Toys
MAGNA-TILES Introduces New Thematic Toys at Toy Fair 2026
Plush Tournament Collectibles
Jazwares is Dropping Officially Licensed Products for FIFA 2026
Annual International Toy Fairs
Spielwarenmesse is Running Its 75th Edition This Year
Mental Health Toy Curations
Timeless Toys' D.O.S.E of Play Helps Kids Manage Stress & Anxiety
Snuggly Plush Toys
Jazwares Spotlights Giftable Squishmallows for the Holidays
Interactive Collectible Games
The Make It Mini Mobile Game Engages Kidult Collectors
Iconic Customizable Plush Toys
Build-A-Bear x Hello Kitty and Friends Workshop Expands
Iconic Toy Collection Expansions
Spin Master and Feld Motor Sports Continue Monster Jam® Collab
Interactive Themed Educational Boxes
Enlightened Generation’s Themed Boxes Serve Children
Collectible Mini Cameras
The Photo Creator Mini Cam Lets Kids Snap Photos Without a Phone
Plushie-Themed Halloween Offerings
Jazwares and Warner Bros. Launch Spooky New Plush Line
Active Play Fair Presentations
JOYIN Gears Up to Present at Spielwarenmesse 2026
Ultra-Nostalgic Toy Acquisitions
ArtCreativity Acquires the Wooly Willy Brand from PlayMonster
Streaming-Inspired Toy Lines
Moose Toys Expands Netflix Stories Into Toy Collections