The Müller Corner Shop Invites People to Make Their Own Yogurt Snacks
Laura McQuarrie — July 19, 2019 — Art & Design
References: muller & dairyreporter
In London, yogurt and desserts brand Müller opened its first-ever yogurt pop-up and is inviting people to create their own unique treats—and there's bound to be something for everyone, as there are up to 28,000 possible combinations available. The Müller Corner Shop gives people the chance to start with either a Müller Corner, Müller Corner Plain or Müllerlight Greek Style Natural, and these bases can be enhanced with one's choice of fruit compote, plus textured toppings like pumpkin seeds, milk chocolate-coated digestive balls, nuts, decadent brownie chunks and much more.
On-site, consumers are also able to pick up an engraved Müller spoon, which boasts a special corner and a flat edge to make eating Müller Corner that much easier.
On-site, consumers are also able to pick up an engraved Müller spoon, which boasts a special corner and a flat edge to make eating Müller Corner that much easier.
Trend Themes
1. Customizable Yogurt Snacks - Opportunity for businesses to offer customizable food options, allowing customers to create their own unique treats.
2. Interactive Pop-up Experiences - Creating pop-up shops that offer interactive experiences for customers to engage with the brand and customize their own products.
3. Personalized Food Innovation - Exploring the potential for personalized food innovation, giving consumers the ability to tailor their food choices to their specific preferences.
Industry Implications
1. Food and Beverage - The food and beverage industry can implement customizable options to provide unique dining experiences for customers.
2. Retail - Retail businesses can create interactive pop-up stores that offer personalized experiences to attract and engage customers.
3. Food Technology - The food technology industry can develop new ways to personalize food options, such as creating innovative flavor combinations and food customization technologies.
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