Ideas
Explore the world's #1 largest database of ideas and innovations, with 459,692 inspiring examples.
Trend Reports
Discover why 1,236 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,366 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,236 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,366 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,208 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 459,692 cutting edge ideas.

VP Race Surpasses Presidential Race

Sarah Palin & Joe Biden is Most Watched Ever

— October 3, 2008 — Social Good
Forget about who won the vice presidential debate. The interesting news is that not only did the Sarah Palin and Joe Biden VP debate have 42% higher ratings than the Obama & McCain presidential debate, it is reportedly the highest-rated VP debate in TV history.

According to Nielsen Media Research, the Sarah Palin and Joe Biden VP debate had a 45.0 overnight meter-market household rating. That is over 60% more than the 2004 VP debate between Dick Cheney and John Edwards.

The Palin Biden debate is also the highest rated debate (for VP or P) since 1992 with Bill Clinton and George Bush.

This is hardly surprising, as Sarah Palin has breathed new life into the dying Saturday Night Life. Thanks to the Tina Fey as Sarah Palin SNL skits, the show is having record ratings.
Trend Themes
1. High-rated VP Debates - There is an opportunity to capitalize on the increased interest in vice presidential debates by creating innovative formats or platforms for future debates.
2. Controversial Politician Parody - Creating satirical content or comedic sketches of controversial politicians like Sarah Palin can attract a large audience and generate high ratings.
3. TV Show Revivals - Reviving popular shows and injecting them with new content or characters can attract new viewers and revive interest in the show, as seen with Saturday Night Live and the Sarah Palin skits.
Industry Implications
1. Broadcast Television - Broadcast television networks can leverage the increased interest in VP debates to attract viewers and generate higher advertising revenue.
2. Political Comedy Entertainment - The success of SNL's Sarah Palin skits highlights the potential for political comedy entertainment to captivate audiences and create lucrative opportunities in the industry.
3. Content Streaming Platforms - Content streaming platforms can consider incorporating political satire and satirical sketches to attract new subscribers and differentiate themselves from traditional television networks.
3.8
Score
Popularity
Activity
Freshness