The National Post newspaper published an article featuring Trend Hunter in their New Year’s eve edition, ringing in the new year with our trend expertise.
The article was focused on fashion, fast fashion and “instant gratification,” to be specific. They note that the information age has people exposed to much more media, including fashion, than ever before, and as a result, consumers are demanding more in less time. Retailers and designers need to stay on top of consumer needs. The National Post’s suggestion?
“In the latest twist on cool-hunting, websites have become virtually interactive, feeding trend bytes from an army of volunteers and professionals to anybody who’s interested. Check out trendwatching.com or trendhunter.com for more information than you can shake a stick at.”
The full article is quite lengthy, but incredibly interesting for those into fashion. It can be seen by following the source link below.
Also be sure to sign up for our free weekly Trend Reports.
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