Tissue brand Nepia and Takara Tomy Arts collaborated on the Talking Animal Ears Tissue Dispenser, which transforms an ordinary tissue box into a comforting companion for when one is feeling ill.
The tissue box accessory takes the form of a pair of animal ears, available in either a rabbit or weasel style, that boasts the ability to slot into the top part of a tissue package. As well as adding a decorative component to the design of the tissue box, the accessory adds an interactive element to the product, as the ears offer words of comfort to those who need support and healing during sickness.
Some of the most well-known products from Nepia are its tissue boxes featuring the faces of animal companions, which perfectly match the look of this fun new accessory.
Key Themes Behind This Trend
- Interactive Tissue Accessories
- Opportunity for tissue brands to collaborate with technology companies and create interactive accessories that provide emotional support and comfort.
- Augmented Decorative Packaging
- Disruptive innovation opportunity for packaging companies to incorporate augmented reality or decorative elements that enhance the user experience and bring joy to everyday products.
- Emotional Wellness Enhancements
- Opportunity for brands to develop products that combine functionality with emotional support, addressing the growing consumer demand for wellness and self-care.
Where This Applies
- Tissue Brands
- Tissue brands can explore new collaborations and features that provide emotional comfort to customers, adding value to their products.
- Technology Companies
- Technology companies can partner with tissue brands to create innovative accessories that integrate technology and provide a personalized, comforting experience for users.
- Packaging Companies
- Packaging companies can embrace augmented reality and decorative design elements to transform everyday products like tissue boxes into interactive and engaging experiences for consumers.
