Bizarre Team-Building

By: Alex Covert - Published:   Updated: Apr 6 2011 • References: yesbutnobutyes
In the footsteps of the infamous OK, Go YouTube video that features synchronized treadmille dancing comes "Better Than Office Lipdub." This video features an after-hours computer lab, flailing Russian legs, 5 women striking poses, and of course, a funky techno beat.

Could be team building. Could be an office exercise group. Could be the next big thing.

Implications - YouTube has served as a platform for all kinds of funky showcases, from flash mobs to quirky viral videos. The consumer-generated content featured on YouTube can be capitalized on by companies; however, this must be done with the utmost caution. Appearing as a branding initiative is detrimental to a company's online image. Stats for Synchronized Office Dancing Trending: Older & Mild
Traction: 2,517 clicks in 349 w
Interest: > 3 minutes
Concept: Synchronized Office Dancing
Related: 52 examples / 40 photos
Segment: Females, 18-35
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