These featured Stussy cushions are part of the streetwear brand's 2010 Spring/Summer 'Cruize' collection. The sofa accessories bear an all-over print similar to many of Stussy's over-the-top designs.
These new Stussy cushions, available in pink, blue and black, are free when you spend over a certain a point at their Japanese web boutique and at Stussy Chapter stores. Make your next nap hella fashionable!
Implications - Consumers are spending more time at home because of the recent recession. As a result, they are making more small purchases to decorate their spaces. Pieces that are original will stand out and grab their attention. Brands should consider how to offer products that are original to the budget-conscious consumer.
Stats for Streetwear Pillows
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Concept: Stussy Cushions
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Segment: Neutral, 18-35
Comparison Set: 22 similar articles, including: colorful clothing collabos, preppy skater menswear, and skateboard house shoes.
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