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7 Olympic Shoe Innovations Edit
Tech Shoes Help Athletes Going for Gold


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7 Olympic Shoe Innovations
Tech Shoes Help Athletes Going for Gold
7 Olympic Shoe Innovations - Tech Shoes Help Athletes Going for Gold (GALLERY) 2
7 Olympic Shoe Innovations - Tech Shoes Help Athletes Going for Gold (GALLERY) 3
7 Olympic Shoe Innovations - Tech Shoes Help Athletes Going for Gold (GALLERY) 4
7 Olympic Shoe Innovations - Tech Shoes Help Athletes Going for Gold (GALLERY) 5

7 Olympic Shoe Innovations - Tech Shoes Help Athletes Going for Gold (GALLERY)
Tech Shoes Help Athletes Going for Gold
Published: Aug 3, 08
Views: 4,640

Olympic athletes only use the best technology to train, and now the best technology is going into Olympic gear. The athletes will be looking for every advantage to get them to Olympic Gold. Here are seven shoes that will help:

The Nike Flywire has replaced structural fabric with structural support threads to reduce the weight of the shoe.

Puma has the USAN Metallic Croc that replaces an entire section of the shoe and wraps the upper around the sole.

Adidas made a shoe for runners who only turn left - therefore the shoe is left leaning.

Adidas also designed a rowing shoe to help transfer human power to the shell.

Nike created a new boot for equestrian events, eliminating the need to jam a foot down a long boot, and with an adjustable spur.

Nike’s new bike shoe was modeled after Lance Armstrong’s shoes used to win the Tour de France, the BMX bikers are expected to use the shoe.

Victory of De Feet indeed. A special leather was used for the shoes used in the Nike TKV to provide a loud smack to benefit Tae Kwon Do judges.

References:  fastcompany

Filed In:  branding fashion lifestyle marketing olympics science shoes sports








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Favorited by echarlesgoodall on Aug 5, 08

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7 Olympic Shoe Innovations