As if taking a cue from PETA, Marc Jacob's 'Protect the Skin You're In' ad campaign features a very stunning and very naked Marissa Miller. At least the people at Marc Jacobs know they'll get attention, if not for the right reason.
Joining the likes of Heidi Klum, Naomi Campbell and Victoria Beckham, who have all stripped down for the Protect the Skin You're In campaign in the past, Marissa Miller is promoting a t-shirt. Proceeds from all sales go to he NYU Cancer Institute.
Miller blogged about the ad, writing, "I thought wearing my Chucks was better than heels, right? The skate deck I'm holding is a really cool vintage deck from Santa Cruz Skateboards. It was made over to promote the charity."
Stats for Designer Disease Campaigns
Trending: Older & Warm
Research: 7,576 clicks in 284 w
Interest: 4 minutes
Concept: Protect The Skin You Re In
Related: 40 examples / 31 photos
Segment: Females, 18-35
Comparison Set: 15 similar articles, including: emotional nude art, 82 epic ddb campaigns, and 74 blonde bombshell initiatives.
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