Vino has been a favorite drink for thousands of years, so it's appropriate that Perrine's Wine Shop branding should harken to that history.
Alvin Diec is responsible for the timeless design of every thing, from the business cards to the stationery and pamphlets to the website, the coasters and the packaging. Even the store itself takes on an air much more sophisticated than its other Atlanta neighbors; the retailer exists as a beverage boutique, differing greatly from Georgia's many warehouse-style wine stores.
Opened by the talented Perrine Prieur, the chic bottle shop lives and breathes the owner's French background. Perrine's Wine Shop branding is white and blue, with a refined simplicity of typeface and image. Printed as if within an old press, the store's paper products look as if they capture culture from well before their manufacture in 2010.
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Concept: Perrine S Wine Shop Branding
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Segment: Females, 18-35
Comparison Set: 37 similar articles, including: blatant booze branding, sommelier booze branding, and voluptuous beverage branding.
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