The Oreo Cookie Case Turns Your Milk into a Shake

By: Omar Yusuf - Published: Sep 22, 2011 • References: adsoftheworld &
It's not often that an iconic snack is successfully reinvented or revamped, and the ingenuity of the Oreo Cookie Case will remind you why it happens so rarely.

The concept product (alas, it isn't real) was devised by Michael Malz, Jacob Gale and their other Miami Ad School peers. As simple as it is appealing, the Oreo Cookie Case puts those seemingly useless crumbs at the bottom of the tray to good use. Once collected, the crumbs are poured into a tea bag and then dunked, like a tea bag, into milk. Your boring glass of 2% is suddenly a milkshake that's bringing all the boys to the yard. Nabisco hasn't announced any plans to bring this delectable treat to reality, so until then you'll have to find some loose tea bags and cram them full of (probably too many) crumbs. Stats for Crunchy Tea Bags Trending: Older & Chilly
Research: 1,298 clicks in 243 w
Interest: 3.9 minutes
Concept: Oreo Cookie Case
Related: 99 examples / 76 photos
Segment: Females, 18-35
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