The Opening Ceremony Annual Application is Interactively Innovative

By: Alexandra Serrano - Published: • References: annual.openingceremony.us & fastcodesign
With the launch of its sister magazine, the Opening Ceremony Annual Application is breaking ground in the world of digital publication apps.

With its responsive nature, the corresponding application to Opening Ceremony's new magazine showcases the forward-thinking ethos of the company. Partnering up with agency Gin Lane Media, the application features a variety of multimedia facets that add to the magazine's experience whilst keeping with the thematic vision.

Opening Ceremony achieved this fantastic combination of digital and print by having digital designers work with contributors to create content that is a collaborative oeuvre in the application. The result was seven interactive components that not only showcase the print story's themes but enhance with games, infographics and DIY editorials. The Opening Ceremony Annual Application is forward-thinking in its approach to digitalized magazine content. Stats for Responsive Magazine Apps Trending: Older & Mild
Traction: 1,770 clicks in 104 w
Interest: 2.5 minutes
Concept: Opening Ceremony Annual Application
Related: 104 examples / 80 photos
Segment: Females, 12-55
Comparison Set: 38 similar articles, including: ornamental shoe collaborations, statue-centric catalogs, and breaking & entering lookbooks.