AwkwardFamilyPhotos.com will be your newest website obsession. With a catchphrase like “Spreading the awkwardness,” it is clear that this website is a winner (even if the people featured might be losers).

The website has a plethora of awkward family photos submitted by users and all of them will leave you feeling a little more secure about your own family—and a little sorry for the poor souls subjected to these awkward moments caught on film.

Implications - The way in which humor has progressed in modern society has vastly changed from where it was a few years back. Businesses can profit in this change by using this ironic humor in their products or campaigns to relate to this newly popularized humor aesthetic.