Highlighters are available in many different shapes and forms, yet the majority of them need to be applied to the face with fingertips or some sort of applicator—but not the Patrick Ta Major Glow Highlighting Mist. This unconventional beauty product takes the form of a spray, making it possible for the product to be effortlessly misted over the cheekbones and other parts of the face that would benefit from being accentuated.
The product is offered in three glow-boosting shades, including white pearl, pink pearl and gold pearl. While many highlighter products can leave behind chunks, streaks or lines on the skin, the way that this one is applied creates an unbelievably natural, lit-from-within finished result.
Key Themes Behind This Trend
- Spray Highlighters
- The rise of spray highlighters offers users an easier and more natural-looking application process.
- Natural Finish Products
- Products and technologies that provide natural-looking and seamless finishes for makeup applications offer opportunities for disruptive innovations.
- Multi-functional Beauty Tools
- Innovations combining beauty tools and products, like combining misting and highlighting, offer convenience and time-saving benefits.
Where This Applies
- Beauty and Personal Care
- The beauty and personal care industry can take advantage of the trend towards natural-looking finishes and multi-functional beauty tools.
- Technology and Consumer Electronics
- Advancements in technology, like spray nozzles and applicators, have the potential to disrupt the beauty and personal care market through innovations in application and finish.
- Retail and E-commerce
- E-commerce retailers and brick-and-mortar stores can benefit from the increasing demand for natural-looking finishes and multi-functional beauty tools by offering more options and convenience for consumers.
