The Lancaster Fall 2013 campaign is sophisticated, sexy and city sleek.
Starring Daisy Lowe as the face for the brand's fall line, the campaign was shot by photographer Guy Aroch amongst Chicago's skyscrapers and busy streets. The ads are filled with retro details that gives the modern city an old school feel, combining the new with a classic edge. My favorite ensemble from the campaign is Lowe's green skirt paired with a purple bag; elegant enough for the workplace but also fun enough for drinks with the girls.
Photographed in the office, on the streets and checking her make up in the car, Lowe's portrayal of a busy woman is so easily relatable that you'll find it hard to resist looking at the Lancaster Fall 2013 campaign over and over again.
Stats for Retro Cityscape Campaigns
Trending: Older & Mild
Research: 1,649 clicks in 152 w
Interest: 2 minutes
Concept: Lancaster Fall 2013
Related: 82 examples / 63 photos
Segment: Females, 18-55
Comparison Set: 30 similar articles, including: beautifully sinister photography, sultry sea vixen lookbooks, and rocker attitude fashion ads.
Retro Cityscape Campaigns
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