Sword Fighting Females
Traditional Japanese Samurai Lessons Just For Women
Implications - With so many "manly" products being marketed to females, companies are changing the perspectives of conventional gender roles. Women are feeling empowered in society and many brands are looking to accentuate that attitude with goods normally reserved for the opposite sex. This fast-changing society is providing many businesses with the opportunity to shift their attention to females who are redefining societal roles.