Japanese 'Jury System Bra'

By: Cecilia Biemann - Published: • References: coolbuzz.org
This glamorous gold “Jury System Bra” was created by Lingerie makers Triumph International in celebration of Japan’s new judicial system.

The campaign was designed to raise awareness about the new juror system that starts in Japan on May 21, 2009.

The scales of the bra certainly do the model justice, so I’m betting that this will be a very effective campaign.

Does anyone else think of the Libra star sign before they think of justice when they see those scales? Stats for Judicial Lingerie Trending: Older & Average
Traction: 10,784 clicks in 318 w
Interest: 4 minutes
Concept: Judicial Lingerie
Related: 60 examples / 46 photos
Segment: Females, 18-55
Comparison Set: 22 similar articles, including: recycled chopstick bra, $6.5 million bras, and eco-friendly underwear.