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Gravity-Defying Couture

Iris Van Herpen's Fall 2011 Collection is Eloquent

— July 11, 2011 — Luxury
Iris Van Herpen's Fall 2011 collection is truly gravity-defying.

The Dutch designer used 3-D rapid laser prototyping techniques to create her couture designs. Her palette was a basic monochromatic style with hints of deep gray, brown and metallics. The most notable piece would be the mini-dress that was showcased near the finale. The dress had around what looked to be water, making it gravity-defying.

The Iris Van Herpen's Fall 2011 collection shows her talent as well as her expertise. The Dutch designer was known for working with late fashion designer Alexander McQueen.

Implications - Couture fashion embraces more eccentric aesthetics than any other seasonal collection. The more unique and unusual the technique, the more likely the fashion house will draw positive attention to its design, increasing the memorability as well as exposure for the brand.
Trend Themes
1. 3D Rapid Laser Prototyping - Using 3D rapid laser prototyping techniques in fashion design opens up opportunities for creating gravity-defying couture and unique aesthetics.
2. Eccentric Couture Aesthetics - Embracing more eccentric aesthetics in couture fashion can increase brand exposure and memorability, creating disruptive innovation opportunities for fashion houses.
3. Unique Couture Techniques - Exploring unique and unusual techniques in couture fashion can help fashion designers stand out and draw positive attention to their designs.
Industry Implications
1. Fashion Design - The use of 3D rapid laser prototyping and unique techniques in couture fashion presents disruptive innovation opportunities for fashion designers.
2. Luxury Fashion - Incorporating eccentric aesthetics and gravity-defying designs in luxury couture fashion can disrupt the industry by creating unique and memorable brand experiences.
3. Art and Design - The intersection of art and fashion allows for the exploration of novel techniques and aesthetics, leading to disruptive innovations in couture and design.
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