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IKEA Hotel Edit
Sovhotell


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IKEA Hotel
Sovhotell

IKEA Hotel - Sovhotell
Sovhotell
Published: Apr 23, 08
Views: 4,673

An IKEA in a downtown shopping centre in Stockholm was offering tired shoppers a 15 minute snooze at the Sovhotell (Sleep Hotel). Guests were given special pillows to suit their sleeping style along with sleeping masks and headphones, all set against a soothing faux landscape.

The inspiration for the Sovhotell came when IKEA noticed some of the shoppers taking quick naps in the bedroom section of their stores. IKEA is providing single, double and even a bridal suite in its offering.

References:  springwise

Filed In:  business hip hotels market marketing world








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FOUR WAYS TO REACT: vote, favorite, add more examples of IKEA Hotel or comment about Sovhotell.

Favorited by Yuce Zerey on Apr 25, 08
Favorited by jelalyn on May 12, 08

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IKEA Hotel