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Fetuses That Can Drive Edit
Alfa Romeo Ad Shows a Love for Driving is Cultivated In Utero


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I can almost see where they are coming from, but Alfa Romeo and a fetus? As an ad, this really does catch your attention, but I am not sure if it is for the best reasons. If I wanted to buy a car I would like to see it I guess, not a fetus pretending to drive.

But the Alfa Romeo ad is successful, however, in showing that the love of driving is something that is innate, almost as if it were cultivated in utero.

Advertising Agency: Sparkfury, Singapore Creative Director: Perry Goh Art Director: Perry Goh, boon Copywriter: Eugene Chan Illustrator: boon (ibelieveinadv)

References:  ibelieveinadv

Filed In:  autos marketing print






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Fetuses That Can Drive