#Flock by Berg Connects to Twitter to Alert Users to Replies and More

By: Meghan Young - Published: Apr 24, 2013 • References: berglondon & theverge
#Flock by Berg, a London design firm, is a cute contemporary cuckoo clock. Not only does it have a minimalist modern aesthetic, it is powered by a popular social media platform. Connected to Twitter, the clock chirps at every reply, retweet and new follower. Although this may seem more annoying than an hourly performance, it simply creates a more physical interaction for Twitter users. In a way, such add-ons as TweetDeck are no different.

Using the design firms new Cloud Dev Kit, #Flock by Berg is an example of how it helps designers connect prototype objects and devices to the Internet. According to The Verge, the adorable time-teller will be given out to trusted Twitter partners. Others will have to be lucky enough to be at such places as the Tate Modern to walk away with one. Stats for Tweet-Powered Cuckoo Clock Trending: Older & Chilly
Research: 333 clicks in 161 w
Interest: > 3 minutes
Concept: #Flock By Berg
Related: 60 examples / 46 photos
Segment: Neutral, 12-55
Comparison Set: 22 similar articles, including: minimalist pixel time tellers, two-way mirror timepieces, and task reminding time tellers.