Buoyant Barbecues

The Floating Flamer Combines Two Summer Pastimes into One

The Floating Flamer combines two classic summer pastimes into one: swimming and barbecues. Although these activities seem as incompatible as fire and water (which happen to be the two elements involved), it provides a unique way to enjoy both.

Available in two sizes (Topless Model and Grand Flamer), the Floating Flamer serves up enough mouth-watering food to satisfy intimate gatherings and bigger beach parties. It will probably attract a hungry crowd as well, not because of the delicious smells it cooks up, but because of its singular design.

According to the website, the Floating Flamer was conceived “one glorious night sitting outside after a few drinks and some great ideas the charcoal smoke cleared and idea of the Floating Flamer was born.”

Swim-grilling
The trend of combining swimming and barbecues, creating a unique and enjoyable outdoor experience.
Floating Cooking Equipment
The trend of developing innovative cooking equipment that can be used on water, expanding culinary possibilities.
Novel Design Concepts
The trend of creating eye-catching and unconventional designs for outdoor cooking equipment that attract attention and create buzz.

Where This Applies

Outdoor Leisure
The outdoor leisure industry can explore swim-grilling products and experiences to enhance their offerings and attract new customers.
Water Recreation
Companies in the water recreation industry can seize the opportunity to develop floating cooking equipment to enhance water-based activities like boating and swimming.
Design and Manufacturing
Design and manufacturing companies can tap into the market for novel and unique outdoor cooking equipment, catering to customers seeking unconventional cooking experiences.
SCORE
2.5 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 8%
Activity 58%
Freshness 8%