These â€˜Drunken Yogaâ€™ Photos Make Hilarious Statements on Flexibility
The 'drunken yoga' photos are side-by-side comparisons of iconic Yoga positions and shots of passed-out people in unfortunate circumstances. The resulting juxtapositions are undeniably comical, and have a humorous mischief all their own.
Implications - Combining humor with a serious practice induces emotions of happiness amongst consumers, and they are then more likely to want to purchase a product. Companies should consider infusing comedic touches into their campaigns or designs in order to build this long-lasting relationship with a customer.