The Dodge Caravan 'Kittens' Commercial is Bizarre
Part 'Reservoir Dogs,' part fetish-for-dressing-up-as-animals and all strange, the Dodge Caravan 'Kittens' commercial makes me think twice about Dodge.
Implications - Advertisements that stray from ordinary designs or formats spark discussion amongst potential consumers will remain memorable. For this reason, companies should strive not only to make thorough advertisements, but also innovative ones. If companies achieve this, a unique identity will be attributed to them and they will be able to reach the demographic of their choosing.