Food-Inspired Hard Drives

The 'Dimsum' Hard Drive is Compact, Soft and Portable

The 'Dimsum' hard drive has been designed as a cute piece of equipment for your computer that will enable you to store files externally, while also offering a cute aesthetic that is quite different from the other options presently on the market.

The 'Dimsum' features a soft silicone body that allows it to feel almost like a jiaozi dumpling, which also works to provide shock absorption, a tactile feel and a stylistic design. This is paired with a USB cord that creates a connection between your computer and the device, while also offering a convenient handle for carrying.

The 'Dimsum' hard drive is the design work of Hongseok Seo, Minkwan Seo, Sejung Oh and S2victor, and identifies the need for more appealing technology designs that are friendly and functional

Food-inspired Technology
Creating technology that is inspired by food, making it more appealing to consumers.
Soft-touch Hard Drives
Designing durable hard drives that feel soft to the touch, offering a new tactile experience.
Compact External Storage
Offering portable external storage that is compact and stylish, providing convenience to the user.

Who This Affects Most

Consumer Electronics
Creating new and innovative designs in the consumer electronics industry that stand out from the competition.
Food and Beverage
Collaborating with food and beverage companies to create technology that is inspired by popular food items.
Office and Professional Equipment
Designing functional and unique office equipment, such as hard drives, that offer both style and practicality.
SCORE
5.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 77%
Activity 79%
Freshness 8%