Cornish Mead Company Rebrands After 50 Years

By: Meghan Young - Published: Jan 22, 2011 • References: thedrum & core77
Cornish Mead Company takes wine into a whole new territory with their rebranding. It's been 50 years since their wine bottles have undergone a makeover and they've decided to go at it with a bang.

Inspired by tattoos, these Cornish Mead Company designs bring edginess to what has otherwise always been a refined pastime. As though bridging the gap between beer/whiskey and wine, Cornish hopes to emphasize wine's strength and character rather than its traditional refined image. Stats for Tattoo-Inspired Wine Bottles Trending: Older & Mild
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Concept: Cornish Mead Company
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Segment: Males, 12-55
Comparison Set: 22 similar articles, including: quirky quacking branding, suggestive wine labels, and stylish studded wine cases.