Apprentice

CitizenM Concept

By: Happy Hotelier - Published: • References: citizenm & happyhotelier
Early 2008 will see a third Pod Hotel, CitizenM Hotels, open at the Amsterdam Schiphol Airport. The other two are the Qbic and the Yotel.

The 230 room (pod?) hotel is presently under construction, but the website unveils details including the community-building module. This an industry example of how to announce your concept and/or hotel opening.

The Amsterdam Schiphol Airport Hotel will be the first of many CitizenM hotels, if they succeed to roll out the concept as shown on this map of their plans:

The founders and executives of CitizenM are innovative visionaries, who have taken their well-rounded experience into creating CitizenM hotels. They include Rattan Chadha (founder and former CEO of Mexx, director and partner of Oberoi Hotels & Resorts), Jan Wulf van Alkemade (hotel specialist), Tom Bas (former member of the board of directors of NH Hotels and Golden Tulip) and Michael Levie (former Executive and VP of Operations of various international hotel chains including Sonesta and NH Hotels).

These are names to reckon with. Stats for Amsterdam's 3rd Pod Hotel Trending: Older & Warm
Traction: 8,199 clicks in 372 w
Interest: > 3 minutes
Concept: Amsterdam's 3rd Pod Hotel
Related: 77 examples / 59 photos
Segment: Males, 18-35
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