Bedazzling Tree Lighting

The Chilean Red Chandelier Channels Rustic and Refined for a Winery

Chilean Red, which is a clever anagram for the word 'chandelier,' is in fact a chandelier. Nevertheless, it could easily be mistaken for a sculptural art installation as well. That is because it resembles an upside down tree fit for the halls of a long lost king.

Designed for the grandeur caves of a winery, the Chilean Red chandelier was created by sculptor Donald Lipski in collaboration with fellow designer Jonquil LeMaster. Specifically erected at the Kathryn Hall Vineyards in Rutherford, California, the Chilean Red chandelier boasts 1,500 dazzling Swarovski crystals. It accentuates the refined, almost Gothic, ambience of its surroundings while channeling the trade of the business. Chilean Red mimics the surfaces of grape vines through its texture and branches.

Art-inspired Lighting
Designing lighting fixtures that incorporate artistic elements and resemble sculptural art installations.
Luxury Winery Decor
Creating extravagant and refined decor pieces for wineries and vineyards to elevate the overall experience and ambience.
Textured Light Fixtures
Using textures and patterns in lighting fixtures to mimic the natural setting, such as vineyards and forests.

Industries Being Reshaped

Interior Design
Providing unique and visually stunning lighting fixtures for commercial and residential projects.
Luxury Hospitality
Incorporating extravagant decor and art-inspired pieces in luxury accommodations and venues.
Wine Tourism
Enhancing the aesthetics and experience of wineries and vineyards as a form of attract tourism.
SCORE
5.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 76%
Activity 71%
Freshness 8%