Fiber-Charged Chickpea Pastas

Genuis' Fibre Fest Fusilli Has More Fibre Than Regular Pasta

Genius makes a range of gluten-free products, including everything from bread to chickpea pasta. The gluten-free brand's Fibre Fest Fusilli is a fiber-rich product that's packed with three times the amount of fiber as regular pasta. The gluten-free pasta contains chicory root inulin, which is a naturally occurring prebiotic fiber that helps to support healthy gut functions.

Since 75 grams of pasta provides a three-gram portion of prebiotic fiber, this accounts for a quarter of the recommended daily intake of fiber. Naturally, Genius suggests that some of its other gluten-free food products can help to fill the remaining quota on a daily basis.

To better care for their digestive health—which plays a part important role in whole-body health—health-conscious consumers are turning to fiber-rich foods as a means of supporting a flourishing gut microbiome.

Fiber-rich Foods
An opportunity for food companies to develop new fiber-rich products that help support healthy gut functions.
Prebiotic Fiber
A potential area of innovation for companies to develop new products that contain prebiotic fiber as a way to support a flourishing gut microbiome.
Gluten-free Products
The rising popularity of gluten-free products offers companies the opportunity to create more fiber-rich versions that cater to health-conscious consumers' needs.

Sectors Adopting This

Food and Beverage Industry
This industry can cater to the needs of health-conscious consumers by developing fiber-rich products that promote a healthy digestive system.
Gluten-free Industry
The gluten-free industry has the opportunity to innovate and create more fiber-rich products that support healthy gut functions.
Health and Wellness Industry
Companies in this industry can capitalize on the trend towards fiber-rich foods and develop products that promote a flourishing gut microbiome.
SCORE
1.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 15%
Activity 13%
Freshness 9%

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