When I saw the Carin Wester Spring/Summer 2010 menswear collection, I knew something looked familiar. Sure enough, upon closer inspection, I spotted it: The dangling crucifix earring worn in a single ear, as made famous by George Michael in the late 1980s.
Whether you love or hate the one-earring look, you can't deny that in the 80s, everyone rocked it. Carin Wester's Spring/Summer 2010 menswear collection brings this practice back from the dead.
Implications - Businesses that infuse their products with an iconic pop culture concept, be it current or old, will benefit in many ways. Not only will they appeal to consumers on a level of familiarity, they will also tap into nostalgic emotions of consumers.
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