The Burger King Singing in the Shower campaign launched today, and involves the world’s first guilt-free showercam to give hungry Brits a fly-on-the-wall view of South London's 20-year-old Sam and her singing antics.
The campaign kicked off with Madonna’s ‘Like a Virgin,' which will be followed by other shower classics--along with different Burger King-inspired bikinis--voted for by viewers. There are also free breakfasts on the site and the chance to win a date with the singing lady in question.
The Burger King Singing in the Shower campaign has received polarized opinions across blogs and Twitter--most people absolutely love it but some think it oversteps the mark.
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The Burger King Singing in the Shower Campaign
Published: Dec 8, 2009 • References: singingintheshower