Superstar

The Bottle & Kishu Binchotan by Sort of Coal

By: Meghan Young - Published: • References: shop.sortofcoal & uncrate
I've never really been a big fan of Brita containers and similar water purifying jugs or faucet add-ons--straight up tap water is just fine by me--but I guess it is good to take precautions and with the Bottle & Kishu Binchotan, I will suffer no qualms doing so.

Simple yet stunning, the Bottle & Kishu Binchotan by Sort of Coal uses white charcoal to clean out chlorine and other additives from your water. It also softens your water while adding other healthy minerals to the mix. Never heard of it before, but definitely worth the try. Stats for Chlorine-Reducing Coal Trending: Older & Chilly
Traction: 5,237 clicks in 250 w
Interest: 4 minutes
Concept: Bottle Kishu Binchotan
Related: 31 examples / 24 photos
Segment: Neutral, 18-35
Comparison Set: 11 similar articles, including: eco message in a bottle, collapsible water bottles, and designer water.