Betty White AARP Ad Urges the Elderly to Live Life to the Fullest

By: Jordan Sowunmi - Published: Jun 19, 2011 • References: & adweek
The new Betty White AARP ad continues the former Golden Girl's two-year-long streak of incredibly funny public appearances.

The Betty White AARP ad shows the 89-year-old Hollywood legend in her luxurious California mansion as she participates in a series of prank calls some would think would be more suited for a teenager. The Betty White AARP commercial tackles a string of "old person" stereotypes, including dialing numbers while someone is listening on the other end of the phone, calling someone and behaving as though they called her, and making fraudulent pizza orders.

The Betty White AARP ad was developed by Austin, Texas' GSD&M and does a good job of encouraging retirees to move past the embarrassment of their old age and join the retirement organization. Stats for Senior Celeb Prank Calls Trending: Older & Chilly
Research: 2,051 clicks in 256 w
Interest: > 3 minutes
Concept: Betty White AARP
Related: 73 examples / 56 photos
Segment: Females, 18-55+
Comparison Set: 27 similar articles, including: senior sweatshirt designers, golden girl tackling, and golden girl date-keepers.