Former Vogue Paris editor-in-chief Carine Roitfeld is fashion royalty and a true living legend, so it's no wonder that the Barneys Fall 2011 Carine's World campaign is a gold mine for fashion lovers. Roitfeld acts as stylist and model in the Fall 2011 ad campaigns.
The fashion powerhouse poses with her son Vladimir Restoin-Roitfeld and the campaign also features her Carine's daughter Julie Restoin-Roitfeld modeling Givenchy, while Carine herself wears a black leather Rick Owens skirt and sweater.
The Barneys Fall 2011 Carine's World campaign was shot by famed photographer Mario Sorrenti and also features other world-famous models, such as Natasha Poly, who wears looks from The Row, Dasha Zhukova wearing Proenza Schouler and Naomi Campbell rocking a Fendi ensemble.
The stunning advertisements can be seen in this season's Barneys catalog, the fall windows, the Barneys website and the fall print ads.
What's Driving This Trend
- Fashion Campaigns
- Opportunity for brands to collaborate with influential figures in the fashion industry to create impactful advertising campaigns and reach a wider audience.
- Model as Stylist
- Modeling industry professionals can explore the trend of models taking on additional roles, such as stylist, to create a unique and personal brand image.
- Fashion Catalogs
- Online and print catalogs continue to be important marketing tools for fashion retailers to showcase their latest collections and engage consumers.
Who This Affects Most
- Fashion Retail
- Fashion retailers can partner with influential fashion figures to create collaborative campaigns and boost brand recognition and sales.
- Modeling
- Models can leverage their influence and personal brands by taking on additional roles in the fashion industry, such as styling, to differentiate themselves.
- Photography
- Photographers can collaborate with fashion brands and influential figures to create visually impactful campaigns that resonate with consumers.
