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For most people, the topic of safety on the job is a bit dry. Ontario Canada’s Workplace Safety Insurance Board is creating awareness through graphically depicting workplace accidents.
These workplace safety ads are swirling with controversy because they are so horrific. They definitely do the job that they intended—raise awareness.
 The Workplace Safety and Insurance Board of Ontario’s ubiquitous ad campaign aimed at preventing workplace injuries may be getting a lot of air time on television, but Windsor commuters will be spared the graphic images of disfigured workers while waiting for the bus
(canada)
References: canada
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education,
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marketing,
print,
publicity stunts,
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Christina Butty
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