Smartphone Game Garments

Angry Birds Costumes Bring App Fun to Your Halloween Bash

Now coming to a Halloween party near you are these Angry Birds costumes. For a simple iPhone and Android game, it's surprising to see just how viral these plumed personalities have become.

The Clock Blog has given readers the challenge of designing their own home-made Angry Birds costumes and sending them in to be featured on the website. From masks and headpieces to fully formed getups, don't you wish you'd made one for yourself?

Viral Game Costumes
An emerging trend of creating costumes based on popular video game characters, such as Angry Birds, is gaining traction and going viral on social media platforms.
DIY Halloween Costumes
The trend of designing and creating homemade costumes is growing, as people seek unique and personalized outfits for Halloween.
Mobile Game Merchandise
The popularity of mobile games is sparking a trend of merchandise, such as costumes, inspired by game characters, giving fans a tangible way to express their fandom.

Where This Applies

Gaming
The gaming industry can create partnerships with costume makers to license and sell official game-inspired costumes, capitalizing on the demand for character costumes.
Retail
Retailers can leverage the trend of DIY Halloween costumes by offering costume-making materials and accessories, catering to the growing number of people who prefer personalized and unique outfits.
Entertainment
The entertainment industry can explore collaborations between mobile game developers and costume designers to create exclusive merchandise and costumes for popular games, creating additional revenue streams and boosting brand engagement.
SCORE
4.4 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 63%
Activity 61%
Freshness 8%

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