Bottomless Undergarments

The Agent Provocateur 'Edith' Lingerie is Revealing and Ravishing

Notorious for its racy undergarments and controversial advertisements, the Agent Provocateur 'Edith' lingerie collection doesn't stray from too far tradition that made the brand popular.

Revealing underwear seems to be creeping slowly into the mainstream, and the Agent Provocateur 'Edith' lingerie collection is leading the way. Known for being "cheeky", the new Agent Provocateur line features vintage-style, waist high knickers that reveal much of the backside. Detailed stitching on the bottoms features floral patterns while the bras are a hybrid of its quarter-cup design. An updated look for a classic undergarment, the Agent Provocateur 'Edith' lingerie collection will keep you looking sassy, sultry and stylish.

Also, if your man is anything like me, one stroll through the apartment in these knickers will have him off the couch and at your beckoning call in a matter of seconds.

Revealing Undergarments
The trend towards revealing undergarments offers the opportunity for companies to update classic designs with a new twist.
Vintage-style Lingerie
Vintage-style lingerie is a new trend that provides companies with an opportunity to incorporate a classic aesthetic while still incorporating modern design elements.
Updated Designs
Updating classic undergarment designs offers the opportunity for companies to cater to modern fashion trends while still maintaining a timeless feel.

Where This Applies

Fashion
Fashion companies can take advantage of the trend towards revealing undergarments and update their classic designs to cater to modern fashion trends.
Lingerie
Lingerie companies can incorporate vintage-style elements into their designs to create a unique aesthetic while still staying current.
Retail
Retail companies can capitalize on the trend towards updated lingerie designs and offer consumers a fresh take on classic undergarments.
SCORE
6.8 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 95%
Activity 100%
Freshness 8%

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