Forget fairytales—these scarytales won’t lull you peacefully to sleep. From fairytale homicides to twisted takes on traditional fairytales, Walt Disney’s positive spin on Grimm tales has taken a subversive turn for the macabre.
Click through the slideshow below to read about these and more terrifying scarytales.
Implications - Putting unconventional twists on memorable innovations from their childhood appeals to consumers on an emotional level. Once upon a time, these fairytales were the way a child learned about the world--now that these children have grown up, some of the morals of these stories have proven true, while some have not. Strange twists on fairytales give the adult consumer a look into reality that still maintains fantasy.
SCORE
6.7 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
- Gen Z
- Gen Alpha
- Gen X
- Millennial (primary audience)
POPULARITY
Popularity 98%
Activity 94%
Freshness 8%
