Pinocchio Gets Hunky in an Unbuttoned Shirt for Mr. Min

By: mediterranean - Published: Jun 9, 2009 • References: homotography.blogspot
Pinocchio was introduced back in 1883 in ‘The Adventures of Pinocchio’ by Carlo Collodi. He was a wooden puppet who dreamed of becoming a real boy.

Fast-forward to 2009 where the male body is often objectified in ads, and we have a hunky version of Pinocchio starring in a new ad from South Africa for Mr. Min, a wood care product.

Flaunting some tight abs, Pinocchio lounges with his shirt open like male models do in perfume ads. The ad comes with the copy, ‘The new fragrance for wood.’ Stats for Objectified Fairytale Characters Trending: Older & Warm
Research: 12,328 clicks in 363 w
Interest: 4 minutes
Concept: Objectified Fairytale Characters
Related: 60 examples / 46 photos
Segment: Males, 18-35
Comparison Set: 22 similar articles, including: reimagined fairytale art, 49 instances of objectifying men & exploiting the male body, and fairytale fashion ads.